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Search engine optimization 2.0

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Search engines are biased, it's time we take control back.

Published in: Self Improvement
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Search engine optimization 2.0

  1. 1. HOW TO IDENTIFY FUTURE PROOF OPEN SOURCE PROJECTS Henry Huang 09.2013
  2. 2. In the Old Days
  3. 3. Anyone Remember
  4. 4. Classified Information
  5. 5. Content Indexing
  6. 6. GOOGLE CAN ANSWER
  7. 7. Do Math 1+1=2
  8. 8. Convert Units
  9. 9. Help You Think with Realtime Results
  10. 10. Help You Shop
  11. 11. EVEN THIS How old is Michael Jackson?
  12. 12. AND THIS Best buffet in Vegas?
  13. 13. Google Doesn’t Do Multiple Choice YET
  14. 14. Not Straight Answer
  15. 15. But We are Smarter, Right? Hmmm....
  16. 16. I Know How to Search with Keywords
  17. 17. Duh! Everybody Does
  18. 18. Some Even Use it to Trick YOU
  19. 19. Because Google is Biased
  20. 20. WA T!
  21. 21. PageRank
  22. 22. Search Engine Optimization SEO
  23. 23. Regions (Language Barriers)
  24. 24. TYPICAL SEARCH RESULTS • Popular • Some but Outdated Piece of Information Commercial Websites
  25. 25. Resolve Search Engine Short Comings
  26. 26. Narrow Down Search Results
  27. 27. Comparison Charts
  28. 28. Use Comparative Terms
  29. 29. What’s the best “keywords”...
  30. 30. A vs B vs C
  31. 31. Fight SEO
  32. 32. Search More Recent Results
  33. 33. Search Blogs
  34. 34. Search the “Right” Words
  35. 35. Ask Expert’s Opinion
  36. 36. Colleagues
  37. 37. Groups
  38. 38. Mailing List or Forum
  39. 39. FUTURE PROOF
  40. 40. Focus on Projects that Host Conferences
  41. 41. Find Conference Slides
  42. 42. Find Conference Videos
  43. 43. Make Sure the Community is VIBRANT
  44. 44. ❰Google Trend❱
  45. 45. Google Trend Graphs
  46. 46. Open Source Project Activity
  47. 47. Number of Downloads
  48. 48. When was the Last Update?
  49. 49. User Review/Rating (Source Forge Only)
  50. 50. User Review/Rating (Source Forge Only)
  51. 51. ❰Case Studies❱
  52. 52. ❰Scalability Interoperability❱
  53. 53. Lots of New Terminologies
  54. 54. ¢ommercial $upport
  55. 55. ❰Be Proactive❱
  56. 56. Subscribe to Expert Blogs
  57. 57. Organize Ideas with ...
  58. 58. Mind Maps
  59. 59. Evernote
  60. 60. Subscribe to Conference Slides & Videos
  61. 61. Social Media ¿
  62. 62. Filtering Useful Content

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