Digital Minefield

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Tips on how to choose/asses a suitable web design company. Don't get caught out by blaggers.

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Digital Minefield

  1. 1. Digital Minefield What  to  look  out  for  in  a  web  design  company   May 2010 Creative by nature
  2. 2. We have been operational in the Arabian Gulf since 2004 We are recognized as industry leaders © 2010 Blue Beetle FZ-LLC Creative by nature
  3. 3. Based out of our boutique studio in Dubai Studio City Composed of highly skilled international team of people © 2010 Blue Beetle FZ-LLC Creative by nature
  4. 4. “We believe we are one of the most creative and effective web production teams in the region” © 2010 Blue Beetle FZ-LLC Creative by nature
  5. 5. We develop bulletproof websites that get noticed, get results and look great © 2010 Blue Beetle FZ-LLC Creative by nature
  6. 6. WHAT TO LOOK OUT FOR IN A WEB DESIGN COMPANY Presentation Flow Digital Minefield - Why is this topic an issue? Quality Design - How to recognize a good portfolio Quality Code - Why is this important? Conclusion © 2010 Blue Beetle FZ-LLC Creative by nature
  7. 7. What to look out for in a web design company Why is this topic an issue? © 2010 Blue Beetle FZ-LLC Creative by nature
  8. 8. Too many companies get caught out... © 2010 Blue Beetle FZ-LLC Creative by nature
  9. 9. ere are many blaggers e basics are very simple e full works is not is comes with years of experience and/or training © 2010 Blue Beetle FZ-LLC Creative by nature
  10. 10. Massive differences in cost Massive differences in quality Quality design, code & service © 2010 Blue Beetle FZ-LLC Creative by nature
  11. 11. What to look out for in a web design company Quality Design - How to recognise a good portfolio © 2010 Blue Beetle FZ-LLC Creative by nature
  12. 12. Your business is unique So should your website be © 2010 Blue Beetle FZ-LLC Creative by nature
  13. 13. Design is subjective but… there are some rules Do their individual sites have a consistent look and feel? Do they leave good first impressions? Are they memorable? Do you like their style? © 2010 Blue Beetle FZ-LLC Creative by nature
  14. 14. Good design includes good USABILITY Easy and intuitive interfaces? Do you have to think? Can you get from A to B in max 3 clicks? Is there any horizontal scrolling? Are there any under construction pages? © 2010 Blue Beetle FZ-LLC Creative by nature
  15. 15. Home Page Do they clearly and instantly communicate what the site is about? Is it easy to see where to go next? Do you exit the site from the homepage? © 2010 Blue Beetle FZ-LLC Creative by nature
  16. 16. Less is more Are you confused? Are their sites very busy and overwhelming? Too much fancy animation and pops ups? Is there ample white space? Music playing in the background? Is there an intro? © 2010 Blue Beetle FZ-LLC Creative by nature
  17. 17. What to look out for in a web design company Quality Code - Why is this important? © 2010 Blue Beetle FZ-LLC Creative by nature
  18. 18. Pages load faster Do the sites load instantly? © 2010 Blue Beetle FZ-LLC Creative by nature
  19. 19. No errors or bugs Are you faced with broken links or page not found? Do you get any warnings or alerts? © 2010 Blue Beetle FZ-LLC Creative by nature
  20. 20. Better search engine results Are they easy to find? Do they have friendly URL’s? © 2010 Blue Beetle FZ-LLC Creative by nature
  21. 21. Better compatibility Various browsers, platforms and devises? © 2010 Blue Beetle FZ-LLC Creative by nature
  22. 22. Better security © 2010 Blue Beetle FZ-LLC Creative by nature
  23. 23. W3C standards compliant © 2010 Blue Beetle FZ-LLC Creative by nature
  24. 24. Easier to maintain or pass on to other developers © 2010 Blue Beetle FZ-LLC Creative by nature
  25. 25. Typical Example First thing you see is loading bar Home page is Flash intro containing main nav. No data for search engines to index Works only in IE (50% of the market) Uses tables for layout Does not pass W3C markup validation Broken links and missing elements © 2010 Blue Beetle FZ-LLC Creative by nature
  26. 26. Quality takes time Research – Listen to client, market research Planning – Information Architecture Design – Aesthetics and usability Front-end – Client-side scripting Back-end – Server-side Programming Testing – Various browsers and platforms Don’t get caught out… © 2010 Blue Beetle FZ-LLC Creative by nature
  27. 27. What to look out for in a web design company Conclusion © 2010 Blue Beetle FZ-LLC Creative by nature
  28. 28. Quality Service Client is not just another job We listen and respond to clients needs and create meaningful relationships We have the capabilities of a large agency with the agility of a freelancer Able to react and evolve quickly Multitasking team members Quicker to integrate new technologies Better position to adjust to the real demands of the market place © 2010 Blue Beetle FZ-LLC Creative by nature
  29. 29. We are not super heroes, but… We have a portfolio that kicks-arse! © 2010 Blue Beetle FZ-LLC Creative by nature
  30. 30. ank you © 2010 Blue Beetle FZ-LLC Creative by nature www.bluebeetle.me

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