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Seo ChecK list

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Seo ChecK list

  1. 1. Natural Search <ul><li>Code </li></ul><ul><ul><ul><li>URLs </li></ul></ul></ul><ul><ul><ul><li>Titles </li></ul></ul></ul><ul><ul><ul><li>Meta description </li></ul></ul></ul><ul><ul><ul><li>Meta tags </li></ul></ul></ul><ul><ul><ul><li>Header tags </li></ul></ul></ul><ul><li>Information architecture </li></ul><ul><ul><ul><li>CMS </li></ul></ul></ul><ul><ul><ul><li>Naming conventions & hierarchy </li></ul></ul></ul><ul><ul><ul><li>Navigation & usability </li></ul></ul></ul><ul><ul><ul><li>Frames, JavaScript navigation with back-up, minimal Flash Animation </li></ul></ul></ul><ul><li>Content </li></ul><ul><ul><ul><li>Text is best </li></ul></ul></ul><ul><ul><ul><li>Fresh content </li></ul></ul></ul><ul><ul><ul><li>Image titles & anchor text </li></ul></ul></ul><ul><ul><ul><li>Sitemap for users & bots </li></ul></ul></ul><ul><li>Links </li></ul><ul><ul><ul><li>Logic applied to internal linking </li></ul></ul></ul><ul><ul><ul><li>Caution with links externally; site rank, relevance & quality </li></ul></ul></ul><ul><ul><ul><li>Anchor text </li></ul></ul></ul><ul><li>Pages indexed </li></ul><ul><ul><ul><li>XML sitemap </li></ul></ul></ul><ul><ul><ul><li>Track high frequency keyword rank & long tail on select terms </li></ul></ul></ul><ul><ul><ul><li>Competitor pages? </li></ul></ul></ul><ul><li>Strategy </li></ul><ul><ul><ul><li>Competitor intelligence </li></ul></ul></ul><ul><ul><ul><li>Campaign specific pages and micro-sites </li></ul></ul></ul><ul><ul><ul><li>Educate staff </li></ul></ul></ul><ul><ul><ul><li>Maintenance </li></ul></ul></ul><ul><ul><ul><li>Web 2.0 </li></ul></ul></ul><ul><li>Analysis </li></ul><ul><ul><ul><li>SEO & PPC </li></ul></ul></ul><ul><ul><ul><li>Search & overall media mix </li></ul></ul></ul><ul><ul><ul><li>Conversion </li></ul></ul></ul><ul><ul><ul><li>Lifetime value </li></ul></ul></ul><ul><ul><ul><li>Patterns & trends </li></ul></ul></ul>[email_address]

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