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angel.co/popbasic

Women’s fashion for the YouTube generation

founders@popbasic.com
angel.co/popbasic

founders@popbasic.com

Vertically integrated
!

Quality basics
Limited edition
angel.co/popbasic

founders@popbasic.com

18-34 year olds 3x more
likely to purchase
angel.co/popbasic

founders@popbasic.com

$25 CPA via

.

$124 LTV for one year
50% of our customers purchase 2
or more co...
angel.co/popbasic

founders@popbasic.com
angel.co/popbasic

founders@popbasic.com
angel.co/popbasic

founders@popbasic.com

1%
Refund Rate
angel.co/popbasic

Madeline Veenstra
CEO / Co-Founder

founders@popbasic.com

Coen Hyde
CTO / Co-Founder

Apparel Designer...
!
!

popbasic.com
founders@popbasic.com
angel.co/popbasic
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Popbasic

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Popbasic is a women's fashion brand for the YouTube generation. Think commerce is dead? You're WRONG - it's only reached the tip of the iceberg. Popbasic is leading the way with VIDEO - the future of commerce as we know it.

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Popbasic

  1. 1. angel.co/popbasic Women’s fashion for the YouTube generation founders@popbasic.com
  2. 2. angel.co/popbasic founders@popbasic.com Vertically integrated ! Quality basics Limited edition
  3. 3. angel.co/popbasic founders@popbasic.com 18-34 year olds 3x more likely to purchase
  4. 4. angel.co/popbasic founders@popbasic.com $25 CPA via . $124 LTV for one year 50% of our customers purchase 2 or more collections
  5. 5. angel.co/popbasic founders@popbasic.com
  6. 6. angel.co/popbasic founders@popbasic.com
  7. 7. angel.co/popbasic founders@popbasic.com 1% Refund Rate
  8. 8. angel.co/popbasic Madeline Veenstra CEO / Co-Founder founders@popbasic.com Coen Hyde CTO / Co-Founder Apparel Designer Full Stack Engineer Hana Haley Gilbert Pan Videographer / Photographer Production Manager China
  9. 9. ! ! popbasic.com founders@popbasic.com angel.co/popbasic

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