Momentum Communications Profile

1,418 views

Published on

Momentum Communications Sample Profile

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,418
On SlideShare
0
From Embeds
0
Number of Embeds
9
Actions
Shares
0
Downloads
20
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Momentum Communications Profile

  1. 1. © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Profile & Sample Portfolio Consumer / B2B Portfolio Healthcare Portfolio (click here) (click here) “ Painting is so easy when you don't know how, but very difficult when you do.” - Edgar Degas
  2. 2. ® ® MOMENTUM , a subsidiary of be. Holdings inc. , was founded in WHO WE ARE ® April 2004 by Bassem Sabry under the name of NETWiSE . © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Starting as a Creative Boutique & Media Production company; ® MOMENTUM , is now evolved into a full service agency, existing to offer top-quality communications and media production services to meet the wide variety of needs of our clients. ® MOMENTUM opened its doors in the pursuit of creating a new breed of progressive advertising firm in Egypt. The result was a company that combines the creative skills of a design studio, the marketing savvy of an advertising agency, the business sense and marketing expertise of a communications firm, and the technical capabilities of a cutting edge multimedia, video production and internet development firm. "It's not the size of the dog in the fight, it's the size of the fight in the dog." - Mark Twain
  3. 3. Mission Statement WHO WE ARE Be the foremost resource in Egypt and the Middle- © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. East region helping clients build leadership brands through creating leadership communication and developing positive relationships and interaction between them and their public. Vision Our goal in developing our products is to pursue effective creativity; thinking outside the box of tradition, while still utilizing and applying proven marketing logic. Integrity and honesty are stressed above all in order to respect our clientele; because, without them, we would not exist. "It's not the size of the dog in the fight, it's the size of the fight in the dog." - Mark Twain
  4. 4. Bassem H. Sabry WHO WE ARE CEO & Creative Director, Co-Founder © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Architect, Interior Designer, Visualizer, Creative Director, Copy Writer, Auteur, Video Producer, certified FOREX & options trader. With diverse cross-functional experience & cross-industry expertise, Bassem Sabry is the visionary and creative mind ® behind be. Holdings inc. . His inquisitive and forward- thinking nature makes him a consistent seeker of new ideas and possibilities. Driven by unstoppable motivation, a passion for technology and a proven-track record of achievements, our CEO has unique problem-solving capabilities that give his work a distinct flair. With a B.Sc. in Architecture - Ain Shams University (2000), and preparing a master degree in Virtual Architecture, Bassem held a number of positions in renowned architectural design firms and multi-national advertising agencies. "I have no special talents. I am only passionately curious." - Albert Einstein
  5. 5. Board of Directors Mohamed H. Sabry – CFO, Co-Founder WHO WE ARE With more than 30 years of professional experience in MIS (Management Information Systems) and Finance, our chairman merges hands-on leadership style © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. and academic knowledgebase with excellent communication skills to continually drive focused teams towards performance excellence. Mr. Sabry was always fascinated by technology. After receiving his B.Sc. in Commerce from Alexandria University (1968) and working for several years in accounting, Mr. Sabry was intrigued by computers in the late 70s. From introducing the first computer in El- Kharafi Group-Kuwait, since then, his life challenge was implementing computerized business systems and office automation concepts in any work environment. Our Chairman has held several senior managerial positions in more than one multi- national company in Egypt and in the Middle East. Currently the Group Information Systems & Financial Manager at A.K.Al-Muhaidib Group; a multi-national group consisting of more than 20 companies, he is in charge for companies in the development stage. Our Chairman’s scope of experience includes: – Accounting & Costing Systems of Contracting, Manufacturing and Trading activities. – Budgeting & Budgetary Control Procedures and Implementation. – Banking Procedures (Loans, Letters of Credit, Bank Guarantees … etc.) – Electronic Business Systems and Office Automation concepts. – Consultation for Computerized Human Resources Applications "The greatest danger is not that we set our goals too high and miss them, the greatest danger is that we set our goals too low and we reach them." - Michelangelo
  6. 6. OUR SERVICES Integrated Marketing Communications (IMC) is one of the main pillars of the agency's working philosophy. Through IMC principles, all of the agency's resources and services stay aligned on the client's needs, © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. resulting in significant benefits. These include consistency of brand messages throughout every point of contact with the consumer, total synergy and efficiency in the campaign execution, and superior campaign outcome. Direct Marketing By using interactive multi-channels of communication, our team of Direct Marketing specialists reaches households, individuals and companies, with targeted personalized messages in line with the Communications Strategy. Creative A multi-cultural and multi-discipline team of young experienced creative talents eager to create superior advertising well seconded by copywriting and production professionals. New Media Whether you're looking for adding cutting edge animation and graphics to your website, creating a user friendly online application, or looking to produce a multimedia CD, we have the capability and proven track record to create the most effective solution, both in the local and international market. "I know the price of success: dedication, hard work and an unremitting devotion to the things you want to see happen." - Frank Lloyd Wright
  7. 7. OUR SERVICES Events To create, manage and produce events in line with the Communication Strategy and which strengthen the bond between the brand and the public. © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. By using interactive multi-channels of communication, our team of Direct Marketing specialists reaches households, individuals and companies, with targeted personalized messages in line with the Communications Strategy. Strategic Planning By leveraging insights, competitive audits, trends analysis, industry and economic forecasting, Strategic Planning assures advertising investments will deliver superior results. It is a catalyst that accelerates the development of the most innovative communication solutions and most compelling and efficient creative ideas. Research Experienced researchers gathering and turning primary and secondary data into valuable information to support NETWISE divisions' planning using classical and proprietary tools. Media Planning / Buying Use of the latest techniques, and proprietary tools in order to plan media with the objective of maximizing reach and frequency at the lowest possible PCM. "I know the price of success: dedication, hard work and an unremitting devotion to the things you want to see happen." - Frank Lloyd Wright
  8. 8. OUR SERVICES Media Production Video © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. We shoot, edit and produce broadcast quality video. Whether it's a documentary production, corporate, tradeshow, sales or instructional video, or a television commercial, we have the capabilities, equipment and talent to coordinate a production rivaling large video production houses, but at a fraction of the cost. We also have the capability to broadcast or distribute video onto any medium, i.e. CD, VHS, miniDV, BetaSP, DVD or via the internet. Audio Our creative, music, and VO talents collaborate in producing radio ads that you can see, smell, and feel. Public Relations Team seasoned in developing and implementing yearly PR programs in line with the Communication Strategy. " What lies behind us and what lies before us are tiny matters compared to what lies within us.“ - Ralph Waldo Emerson
  9. 9. SAMPLE CLIENTS © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. “Leadership is the art of getting someone else to do something you want done because he wants to do it.” – Dwight Eisenhower, 34th US president
  10. 10. Sample Portfolio © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  11. 11. Creative © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  12. 12. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: TNT Egypt • Business Sector: Supply Chain Management • Type: B2B • Country: EGYPT
  13. 13. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: TNT Egypt • Business Sector: Supply Chain Management • Type: B2B • Country: EGYPT
  14. 14. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: Movenpick, Dar El Salam • Type: B2C • Country: Tanzania Creative Print Ads
  15. 15. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: Movenpick, Dar El Salam • Type: B2C • Country: Tanzania
  16. 16. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: Wordsworth Books • Business Sector: Bookstores • Type: B2C • Country: Canada
  17. 17. Print Ads Creative • • • Type: B2C Country: Canada Business Sector: Tires - Pens © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  18. 18. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: RockyMountaineer • Business Sector: Tour Trains • Type: B2C • Country: Canada
  19. 19. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: Travel Alberta • Business Sector: Tourism • Type: B2C • Country: Canada
  20. 20. Print Ads Creative • • Type: HCP Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  21. 21. Creative Collateral Material, Brochures, POS, RDAs © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Business Sector: Pharmaceutical • Type: B2B, B2C • Client: Lilly Saudi Product: Cialis
  22. 22. Concepts Creative • • Type: HCP Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  23. 23. Concepts Creative • • Type: HCP / DTC Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  24. 24. Creative Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: Multiskills • Business Sector: Recruitment • Type: B2C • Country: Egypt
  25. 25. Creative Brochures © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Client: BigBlueDahab • Business Sector: Recreational • Type: B2C • Country: Egypt
  26. 26. Invitations Creative © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  27. 27. Concepts Creative • • Type: HCP Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  28. 28. Concepts Creative • • Type: HTP Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  29. 29. Concepts Creative • • Type: HTC Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  30. 30. Concepts Creative • • Type: HPC Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  31. 31. Concepts Creative • • Type: HCP / DTC Business Sector: Pharmaceutical © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  32. 32. Creative Logo Design, Print Ads © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  33. 33. Creative Print Ads – Magazines & Newspapers © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  34. 34. Creative Collateral Material, Brochures, POS, RDAs © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Business Sector: Industrial • Type: B2B
  35. 35. Creative Collateral Material, Brochures, POS, RDAs © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. • Business Sector: Construction • Type: B2B
  36. 36. Giveaways © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  37. 37. Giveaways © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  38. 38. Outdoors © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  39. 39. • • Type: B2C Outdoors Business Sector: Real Estate © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  40. 40. • • Type: B2C Outdoors Business Sector: Real Estate © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  41. 41. Radio Ads Radio Ads Media Production © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  42. 42. Media Production Radio Ads - Creative & Production © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Astra Zeneca – Symbicort Astra Zeneca – Symbicort Astra Zeneca – Symbicort Children With Asthma Patient Compliance Asthma Affects My Life Mother & Child Always Been Me Jogging Friends • Business Sector: Pharmaceutical • Client: Astra Zeneca Egypt (working under Promax ME ) • Radio: Nojoom FM
  43. 43. Media Production Corporate Videos & TVCs © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.
  44. 44. Media Production Corporate Videos - Creative & Production © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Original Version Arabic Version Raya Holding, Cisco Gold Partnership Certified Gold Partner, 2005 Raya Holding, Raya Sumit 2005 Event Pulse of the Future, 2005 Raya Holding, Raya Summit 2004, Raya Holding, Raya World 2003, Delivering Tangible Value, 2004 Post Event, 2003 • Note: Videos are available on the video showreel DVD.
  45. 45. Media Production Corporate / Product Videomatics® Creative & Production © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. GSK DUBAI, Zinnat Launch Event, GSK Dubai, Conference Animated logo, 2003 Teamwork Video, 2004 GSK Dubai, Zinnat Launch Event Grant Video, 2003 GSK Saudi, Seretide, GSK Dubai, Conference Seretide Video, 2002 Diabeat Program Intro, 2004 GSK Award-winner and IAAA award nominee • Note: Videos are available on the video showreel DVD.
  46. 46. Media Production Corporate / Product Photomatics® Creative & Production © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Astra Zeneca, Nexium Launch Event Ministry of Health Vaccine (MOH Emirates) Product Launch Video, 2002 Campaign Campaign Video, 2002 Aventis, Clexane Product Video, 2002 GSK Saudi, Asthma Freedom Campaign, Pfizer Egypt, 125 Anniversary Event Fly Video, 2002 Pfizer Video, 2002 • Note: Videos are available on the video showreel DVD.
  47. 47. Media Production 3D Animations & Walkthroughs © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved. Ministry of Culture, H.C.D.S.C., Global Consultants, @School Event El-Hakem Area Walkthrough, 2001 TV ad, Melody TV, 2005 CivilHome, Office Building, CivilHome, Private Villa, 3D Animation, 2004 3D Animation, 2004 • Note: Videos are available on the video showreel DVD.
  48. 48. Thank You. © Copyright 2006 MOMENTUM communications & studios, Inc. All rights reserved.

×