Readz publish to mobile:tablets matters v2

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Readz publish to mobile:tablets matters v2

  1. 1. Publishing Your Content On Tablets and Mobile Worth Your Time?
  2. 2. 50% of US Adults Own Either a Tablet or a Smartphone Source: Pew Research Center’s Project for Excellence in Journalism / The Economist
  3. 3. 50% of US Adults Own Either a Tablet or a Smartphone 112.5 million US adults are expected to own a tablet in 2016. That’s over one-third of US adults. Source: Forrester Research
  4. 4. Reading is a TOP Activity on Mobile/Tablet Source: OPA Online Publisher Association, June 2012
  5. 5. Reading is a TOP Activity on Mobile/Tablet Source: OPA Online Publisher Association, June 2012 “People love to read on their tablet, preferring it to their mobile phone, computer and even the newspaper.”
  6. 6. People Read More and Longer on Tablets Source: Pew Research Center’s Project for Excellence in Journalism / The Economist
  7. 7. People Read More and Longer on Tablets Source: Tab Times, January 2012 “The Telegraph (UK) reported that its iPad app users had 20 minutes dwell time and 41 pages per use - roughly 8 times deeper access than on the web.”
  8. 8. People Read More and Longer on Tablets Source: Pew Research Center in collaboration with The Economist Group, 2012
  9. 9. Switch from “Print” to “Digital” is Fast and Swift Source: Pew Research Center’s Project for Excellence in Journalism / The Economist
  10. 10. From the News Publishers : Switch to “Digital” is Fast and Swift Switch to “Digital” is Fast and Swift Source: Business2Community, Oct 2012 “60% of The Economist readers expect to be reading its magazine in digital format in 2013.”
  11. 11. Still Waiting? Deloitte “State of the Media Democracy” - March 2013 TABLET ownership skyrocketed 177%in 2012 SMARTPHON E ownership increased 28%in 2012
  12. 12. Still Waiting? IDC “Worldwide Quarterly Smart Connected Device Tracker” - March 28 2013 SMART DEVICES will grow 174%from 2012 to 2017
  13. 13. Create Web MagazinesCreate Web Magazines That People ♥ To ReadThat People ♥ To Read It’s easy, fast and affordableIt’s easy, fast and affordable http://readz.comhttp://readz.com @readz@readz #webmagazines#webmagazines #magazineapps#magazineapps #DigitalPublishing#DigitalPublishing #HTML5#HTML5 #mobileweb#mobileweb
  14. 14. bart@readz.com #BartDP THANK YOU !! THANK YOU !!

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