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10 Minutes: Developing Personas

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10 Minutes: Developing Personas

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From the Fall 2013 CASEX Talk at Indiana CASE Conference – IVY Tech. This presentation is a brief introduction to developing personas in education marketing and communications to better understand and engage with prospects.

Description

From the Fall 2013 CASEX Talk at Indiana CASE Conference – IVY Tech. This presentation is a brief introduction to developing personas in education marketing and communications to better understand and engage with prospects.

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