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Media training

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A importância da comunicação

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Media training

  1. 1. Media Training Profº: Anderson Barreto
  2. 2. Media Training Objetivo: Capacitar o aluno a falar em público sem medo e com segurança. Técnicas de apresentação em público. Ter conhecimentos práticos da comunicação verbal e corporal. Aproveitar o relacionamento com a imprensa da melhor forma O papel do porta-voz no gerenciamento de crise
  3. 3. O que é comunicação?
  4. 4. Boa comunicação = sucesso
  5. 5. Comunicação verbal e não-verbal
  6. 6. Você tem medo de quê?
  7. 7. 4º lugarMedo da morte
  8. 8. 3º lugarMedo de insetosMedo de problemas financeirosMedo de doençasMedo de águas profundas
  9. 9. 2º lugarMedo de altura
  10. 10. Medo defalar empúblico
  11. 11. 1º lugarMedo defalar empúblico
  12. 12. lh a r ergu das e m funHora d pro ág uasem
  13. 13. O ser humano:produto da comunicação que viveu
  14. 14. Exercício BBB
  15. 15. Isto não é um julgamentoE se eu não agradar?E se me der um branco?E se eu ficar nervoso?E se eu errar o texto?E se não aceitarem as minhas ideias?
  16. 16. De onde vem o seudesconforto?
  17. 17. Fortalecendo a autoestima
  18. 18. Combatendo as causas específicas do medo de falar em públicoConheça TUDO sobre o assuntoOrganize as etapas de apresentaçãoCumprimente os ouvintes e saiba quem são elesConquiste o interlocutorCronometre o tempo para não sobrar e nem faltar tempo para expor o assunto
  19. 19. ApresentaçãoGeralmente uma apresentação tem a seguinte divisão?1. Introdução2. Desenvolvimento3. ConclusãoTudo vai depender do tipo de evento e a necessidade do público-alvo.
  20. 20. Como se tornar um bom oradorO grande objetivo do orador é transmitir sua informação de tal forma que ela seja entendida e aceita pelos ouvintes.
  21. 21. Como se tornar um bom orador: Aprimore sua capacidade de ouvir Seja sensível ao receptor Use o feedback Preste atenção aos significados simbólicos Use uma linguagem simples Use canais múltiplos Use a repetição
  22. 22. TreinamentoFaça um comentário, em até 2 minutos, sobre suas competências no trabalho.
  23. 23. SeminárioTemas retirados do livro: Media Training – como construir uma comunicação eficaz com a imprensa e a sociedadeCapítulo 1 – Por que precisamos de Media Training?Capítulo 2 – O mundo dos jornalistasCapítulo 3 – O abc do Media TrainingCapítulo 4 – Forma e conteúdoCapítulo 5 – Sorria, você esta na redeCapítulo 6 – Lições de casaCapítulo 7 – Líderes comunicadores de hoje e amanhã

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