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Engaging Users with Digital Media:   Ideas for Practical Podcasts and Vodcasts Doug Baldwin, Cranbury Public Library Allen...
Podcasting... http://www.flickr.com/photos/abletoven/3223086466/
http://www.emarketer.com/Article.aspx?R=1005869 Who doesen't love statistics??? Study conducted in 2008 10 million  per year
http://www.pewinternet.org/Reports/2008/Podcast-Downloading-2008.aspx http://www.pewinternet.org/Reports/2006/Podcast-Down...
1 2 3 http://www.flickr.com/photos/penmachine/160686228/
http://www.flickr.com/photos/bull3t/990866224/
Some examples perhaps... Podbean http://cranburypubliclibrary.podbean.com/ Podomatic http://cranburypl.podomatic.com/ Post...
More examples… <ul><ul><li>Oral histories (recording new and updating old)  http://piscatawaylibrary.org/content/iremember...
http://www.flickr.com/photos/wwworks/3994475649/ Vodcasting and Web Video
Engaging Users with Digital Media | Doug Baldwin & Allen McGinley | April 6, 2010 http://www.flickr.com/photos/vladdytheph...
During the month of January 2010 <ul><ul><li>173 million  U.S. Internet users watched online video </li></ul></ul><ul><ul>...
What does this all mean? <ul><ul><li>People are seeking information in this format and much of this is content rich (ex. e...
Videos by Category
http://www.flickr.com/photos/wallyg/152453593/ What does this mean  for libraries?
Technically speaking… <ul><ul><li>Video recorded and edited on a computer (webcam) </li></ul></ul><ul><ul><ul><li>Uses: vi...
Sample projects! <ul><ul><li>Presenter Promo - Nancy Anderson  http://www.facebook.com/piscatawaylibrary </li></ul></ul><u...
More sample projects! <ul><ul><li>Festival of Song </li></ul></ul><ul><ul><li>Tell Us Your Story: My Lifeline  http://www....
Even more sample projects!!! <ul><ul><li>Performance by Cranbury Jazz and Rock Band tournament:  http://cranburypl.blip.tv...
Get up, it’s demo time! http://www.flickr.com/photos/evilerin/3565026821/
Connect, share, and ask us questions! Doug Baldwin, Cranbury Public Library Ph: 609-655-0555 Em: baldwin@cranburypubliclib...
Questions? http://www.flickr.com/photos/paulfloyd/3559266527/
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Engaging Patrons with Digital Media (Pod and Vodcasting)

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Co-Presentation with Allen McGinley for Infolink (2010) on using podcasting and vodcasting in libraries

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Engaging Patrons with Digital Media (Pod and Vodcasting)

  1. 1. Engaging Users with Digital Media: Ideas for Practical Podcasts and Vodcasts Doug Baldwin, Cranbury Public Library Allen McGinley, Piscataway Public Library
  2. 2. Podcasting... http://www.flickr.com/photos/abletoven/3223086466/
  3. 3. http://www.emarketer.com/Article.aspx?R=1005869 Who doesen't love statistics??? Study conducted in 2008 10 million  per year
  4. 4. http://www.pewinternet.org/Reports/2008/Podcast-Downloading-2008.aspx http://www.pewinternet.org/Reports/2006/Podcast-Downloading.aspx Who doesen't love statistics??? Pew Internet and American Life Surveys on Podcasting 2006 & 2008 (August 2006) Some 12% of internet users say they have downloaded a podcast so they can listen to it or view it at a later time. This finding compares to the 7% of internet users who reported podcast downloading in our February-April 2006 survey.  (2008) Currently, 19% of all internet users say they have downloaded a podcast so they could listen to it or view it later. This most recent percentage is up from 12% of internet users who reported downloading podcasts in our August 2006 survey and 7% in our February-April 2006 survey However, few internet users are downloading podcasts with great frequency; in both surveys, just 1% report downloading a podcast on a typical day .
  5. 5. 1 2 3 http://www.flickr.com/photos/penmachine/160686228/
  6. 6. http://www.flickr.com/photos/bull3t/990866224/
  7. 7. Some examples perhaps... Podbean http://cranburypubliclibrary.podbean.com/ Podomatic http://cranburypl.podomatic.com/ Posterous http://cranburypl.posterous.com/ Yahoo Media Player (for self hosted audio files) http://mediaplayer.yahoo.com/ Ipadio  http://www.ipadio.com/phlogs/CranburyPLphlogs/
  8. 8. More examples… <ul><ul><li>Oral histories (recording new and updating old) http://piscatawaylibrary.org/content/irememberpiscataway </li></ul></ul><ul><ul><li>Book Talks (WIP) </li></ul></ul>
  9. 9. http://www.flickr.com/photos/wwworks/3994475649/ Vodcasting and Web Video
  10. 10. Engaging Users with Digital Media | Doug Baldwin & Allen McGinley | April 6, 2010 http://www.flickr.com/photos/vladdythephotogeek/679247007/ Impact…
  11. 11. During the month of January 2010 <ul><ul><li>173 million U.S. Internet users watched online video </li></ul></ul><ul><ul><li>These users watched a total of 32.4 billion videos </li></ul></ul><ul><ul><li>Duration of the average online video watched was 4.1 minutes </li></ul></ul><ul><ul><li>On YouTube.com, the average viewer watched 93.4 videos </li></ul></ul>http://comscore.com/layout/set/popup/layout/set/popup/Press_Events/Press_Releases/2010/3/comScore_Releases_January_2010_U.S._Online_Video_Rankings
  12. 12. What does this all mean? <ul><ul><li>People are seeking information in this format and much of this is content rich (ex. ehow.com) </li></ul></ul><ul><ul><li>Average length watched is 4.1 minutes - these are not massive productions </li></ul></ul><ul><ul><li>Imagine someone checking out 93.4 books per month! </li></ul></ul>
  13. 13. Videos by Category
  14. 14. http://www.flickr.com/photos/wallyg/152453593/ What does this mean for libraries?
  15. 15. Technically speaking… <ul><ul><li>Video recorded and edited on a computer (webcam) </li></ul></ul><ul><ul><ul><li>Uses: video blogs (vlogs), screencasts </li></ul></ul></ul><ul><ul><li>Video recorded elsewhere and transferred to a computer </li></ul></ul><ul><ul><ul><li>Uses: recording programs, presenter promos, user testimonials </li></ul></ul></ul>
  16. 16. Sample projects! <ul><ul><li>Presenter Promo - Nancy Anderson http://www.facebook.com/piscatawaylibrary </li></ul></ul><ul><ul><li>The Eric Mintel Quartet http://www.youtube.com/watch?v=Kx8BefjbOhI </li></ul></ul><ul><ul><li>Children’s Tot Time Program http://www.youtube.com/user/piscatawaylibrary#p/a/f/0/qHFKdt9RNPg </li></ul></ul><ul><ul><li>Teen Gaming Tournament http://www.facebook.com/piscatawaylibrary </li></ul></ul>
  17. 17. More sample projects! <ul><ul><li>Festival of Song </li></ul></ul><ul><ul><li>Tell Us Your Story: My Lifeline http://www.youtube.com/watch?v=ReSmHE9IcUI </li></ul></ul><ul><ul><li>Teen Book Trailers (WIP) </li></ul></ul><ul><ul><li>Patron Advocacy Videos (WIP) </li></ul></ul>
  18. 18. Even more sample projects!!! <ul><ul><li>Performance by Cranbury Jazz and Rock Band tournament:  http://cranburypl.blip.tv </li></ul></ul><ul><ul><li>Telling Your Libraries Story : http://www.youtube.com/cranburypl </li></ul></ul>
  19. 19. Get up, it’s demo time! http://www.flickr.com/photos/evilerin/3565026821/
  20. 20. Connect, share, and ask us questions! Doug Baldwin, Cranbury Public Library Ph: 609-655-0555 Em: baldwin@cranburypubliclibrary.org twitter.com/baldwind1976 linkedin.com/in/db1976 Square 2: http://njlaconference.ning.com/profile/cranburypl Allen McGinley, Piscataway Public Library Ph: 732-463-1633 ext 6 Em: amcginley@lmxac.org facebook.com/mcginley twitter.com/mamcginley linkedin.com/in/mamcginley connect.ala.org/user/80525
  21. 21. Questions? http://www.flickr.com/photos/paulfloyd/3559266527/

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