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Are you on the same page as the developers you work with? Developers are likely not thinking about content as they put their heads down and start programming. What can you do to help developers think about content first – and involve you in the development process? To start, you should speak their language. Content strategists need to act as translators between developers and others on the team. When everyone is speaking the same language, results are better, projects are less stressful, and more people are happy.
A seasoned content strategist shares tips on how to translate and direct the development of the website from a content-first position. It's the way of the future. Get on board early!