Create A Sizziling Brand

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Elements of branding

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Create A Sizziling Brand

  1. 1. Create a sizzling brand! Welcome Brian A. Kane Founder & Principal Consultant Three Lakes Consulting
  2. 2. Create a sizzling brand! Three Lakes Consulting Cultivate the influence you need to have a significant impact in business or the community
  3. 3. Create a sizzling brand! Why a brand? ‐ Define yourself ‐ Gain influence
  4. 4. Create a sizzling brand! What is brand identity? ‐ Personality ‐ Promise
  5. 5. Create a sizzling brand!
  6. 6. Create a sizzling brand!
  7. 7. Create a sizzling brand!
  8. 8. Create a sizzling brand!
  9. 9. Create a sizzling brand!
  10. 10. Create a sizzling brand! 10 steps to a sizzling brand
  11. 11. Create a sizzling brand!1. Invest the time
  12. 12. Create a sizzling brand!2. Discoveryourself
  13. 13. Create a sizzling brand!3. Create avalueproposition
  14. 14. Create a sizzling brand!4. Planstrategically
  15. 15. Create a sizzling brand!5. Develop anidentitypackage
  16. 16. Create a sizzling brand!6. Build yourreputation
  17. 17. Create a sizzling brand!7. Be consistent
  18. 18. Create a sizzling brand!8. Marketyourselfrelentlessly
  19. 19. Create a sizzling brand!9. Be thesolution
  20. 20. Create a sizzling brand!10. Evaluate
  21. 21. Create a sizzling brand! 1. Invest the time 2. Discover yourself 3. Create a value proposition 4. Plan strategically 5. Develop an identity package 6. Build your reputation 7. Be consistent 8. Market yourself relentlessly 9. Be the solution 10. Evaluate
  22. 22. Create a sizzling brand! Questions?
  23. 23. Create a sizzling brand! Three Lakes Consulting: ‐ Cultivate influence through leadership development, communication, marketing ‐ Programs: assessment; mentoring/coaching; project support, training; consulting
  24. 24. Create a sizzling brand! Upcoming seminars: ‐ Social Media: Ready, Set, Go! June, 2012. More information coming
  25. 25. Create a sizzling brand! A special offer: ‐ Free one-hour session ‐ Today’s PowerPoint ‐ Links & articles ‐ Blog posts ‐ brian@threelakesconsulting.com ‐ 585.752.1326 Brian A. Kane

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