What's our business? Statistics as platform
•
7 likes•37,518 views
What's our business? Statistics as platform. International Marketing and Ourtput DataBase Conference (IMAODBC) 2011. Óbidos, Portugal, 19-23 September 2011. This presentation won the Bo Sundgren Award.
Recommended
More Related Content
Viewers also liked
Viewers also liked (20)
Similar to What's our business? Statistics as platform
Similar to What's our business? Statistics as platform (20)
More from Xavier Badosa
More from Xavier Badosa (11)
Recently uploaded
Recently uploaded (20)
What's our business? Statistics as platform
- 1. What’s our business? Statistics as platform 19 – 23 September 2011 Óbidos, Portugal IMAODBC Xavier Badosa Statistical Institute of Catalonia
- 3. Who is our customer?
- 4. Who is our customer? The Government 1
- 5. Who is our customer? = The Government = direct user 1 end user
- 6. Who is our customer? The Government 2
- 7. Who is our customer? The Government,political parties, thepress, universities, researchcenters, marketresearch firms... 2
- 8. 3
- 9. 3
- 10. I. II. III.
- 11. A user-controlledmedium I. II. III.
- 17. Production Distribution Prosumer data
- 18. Production Distribution Prosumer data public
- 19. Production Distribution Prosumer data public raw
- 21. A user-controlledmedium I. A network of middlemen II. III.
- 22. Larry Page & Sergey Brin
- 23. SEO SearchEngineOptimization Larry Page & Sergey Brin
- 24. Larry Page & Sergey Brin
- 25. directusers ≠ endusers Larry Page & Sergey Brin
- 26. A user-controlledmedium I. A network of middlemen II. A diverseenvironment III.
- 29. AndrewSavikas
- 30. A user-controlledmedium I. REUSE A network of middlemen II. A diverseenvironment III.
- 31. “To useagain”
- 32. “To use again” elsewhere
- 33. in a new way “To use again” elsewhere
- 35. Malleability Ease of transformation elsewhere
- 37. Malleability Ease of transportation Mobility
- 41. Idescat Users Mobility Reversing thecommunication initiative
- 42. Users End users Developers
- 43. Users End users Developers End users
- 44. Users End users End users Developers End users
- 45. End users End users
- 46. End users End users
- 47. End users End users
- 48. End users End users
- 49. End users End users
- 50. End users End users
- 51. End users End users
- 52. End users End users
- 53. End users End users
- 54. End users End users
- 55. End users End users
- 56. End users End users
- 57. End users End users via
- 58. End users End users oEmbed via
- 59. End users End users
- 60. 30 dimensions 946 mun. 53 metrics 41 counties 4 topics 3 languages
- 61. End users End users
- 66. http://api.idescat.cat Developers End users
- 67. http://api.idescat.cat Developers End users
- 70. Atom PopulationSearch API OpenSearch
- 71. Atom PopulationSearch API OpenSearch SDMX
- 72. Atom Rectifications API OpenSearch
- 73. Atom Rectifications API OpenSearch
- 74. Atom Rectifications API OpenSearch
- 75. Atom Rectifications API OpenSearch
- 76. Atom Rectifications API OpenSearch
- 77. Atom Rectifications API OpenSearch
- 86. API D A T A
- 87. Container Content D A T A
- 88. User interface API Data interface
- 89. Fromstatistics as a product
- 90. Fromstatistics as a product tostatisticsasani n f r a s t r u c t u r e
- 91. Fromstatistics as a product Building thestatisticalinfrastructure of society tostatisticsasani n f r a s t r u c t u r e
- 92. Success metrics?
- 93. pageviews? visits? unique visitors? Success metrics?
- 94. pageviews? visits? unique visitors? Business model? Success metrics?
- 95. pageviews? visits? unique visitors? Business model? Success metrics?
- 96. pageviews? Wedon’toperate in the eyeballmarket visits? uniquevisitors? Business model? Successmetrics?
- 97. pageviews? Wedon’toperate in the eyeballmarket visits? uniquevisitors? Weoperate in the reference market Business model? Success metrics?
- 98. reference market
- 99. maximum data exposure & reach reference market
- 100. maximum data exposure & reach accuracypreservation reference market
- 101. maximum data exposure & reach accuracypreservation reference market brandrecognition
- 112. PTOLEMAIC STATISTICS
- 116. Dissemination products Statisticsas platform
- 117. Dissemination products Statisticsas platform “O.S.”
- 118. “Apps” Statisticsas platform “O.S.”
- 119. General-purpose “Apps” Statisticsas platform “O.S.”
- 120. General-purpose “Apps” Third-party “Apps” thatsolvespecificneeds Statisticsas platform “O.S.”
- 121. General-purpose “Apps” Statisticsas platform “O.S.”
- 122. Thankyou! More at http://xavierbadosa.com
- 123. Dan Taylor borman818 / Daniel Borman ShironekoEuro JoshBancroft jakevance / Jacob Vance Prizmatic Mick ㋡rlosky Michelle Kinsey Bruns spinneyhead
- 124. WikimediaCommons NASA http://en.wikipedia.org/wiki/File:The_Earth_seen_from_Apollo_17.jpg Leonardo da Vinci http://en.wikipedia.org/wiki/File:Uomo_Vitruviano.jpg PD Johannes van Loon http://en.wikipedia.org/wiki/File:Cellarius_ptolemaic_system_c2.jpg PD Boffy b http://en.wikipedia.org/wiki/File:IBM_PC_5150.jpg WilliHeidelbachhttp://en.wikipedia.org/wiki/File:Metal_movable_type.jpg Xavier Badosa PD
- 125. Photos of products and webpageshavebeentakenfromtherespectivecompanies’ websites. Men with hats, © by the copyright owners of the respective movies. TractatusGeorgiiPeurbachii super propositionesPtolemaei de sinubus & chordis (1541 ed.) by Georg von Peurbach & Joannes Regiomontanus, © Mark Richards, taken from the Computer History Museum website. 1993 Mosaic webpage, © Board of Trustees of the University of Illinois, taken from the Computer History Museum website. Larry Page and Sergey Brin photo, taken from money.cnn.com but seems to be an official Google picture. Authorunknown http://www.taltopia.com/media/6/6374/SPERM-ART.jpg