Most banks have already made the move to digital, but keeping up with today’s competition means becoming completely immersed in it. Anything less than 100% commitment is not enough. Your customers expect more than basic products and services, they expect holistic solutions to their financial needs. The truth is, if you’ve been tagging bits of digital onto the current offering — you’re already falling behind. So where do you start? Become a Digital-First Enterprise and move way beyond your comfort zone Think digital Change your business culture In this comprehensive webinar, Jouk Pleiter and Tim Rutten, outline the tools and strategic approaches needed to become truly digital-first. Get serious about future proofing your bank, register today!

1. Webinar
Digital-First

2. • Jouk Pleiter & Tim Rutten
• Slides & Recordings will be distributed tomorrow
• Twitter: @Backbase
Digital First
2

4. Regulated Industry

5. By Popular Demand

6. Little Girls Grow Up

7. Platform Business
(scalable)
Traditional Business
(asset heavy)
Software is Eating the World - The Rise of Digital Platforms

8. Digital Disruption - Software is Eating the World
10 years 10 years 10 years

9. Digital Disruption - Serious Impact
0
100
Market share
Time
Incumbent
business models
New Digital
Business models
Incumbent
business
models are
threatened

10. Digital Transformation - Where are we with Banking?
0
100
Market share
Time
Incumbent
business models
New Digital
Business models
Banking
Today?
Today

11. From 2018
Banking
Today
Digital
(on the side)
Connect 2018 - How do we become a Digital First Bank?
To 2025
Mission:
Digital First
Bank
Explore

12. Take the Bull by the Horns...

13. “The best way to fight disruption is to
pre-empt it and disrupt ourselves”
Piyush Gupta - CEO DBS

16. Digital Customers - Higher Income / Lower Cost
Traditional Digital
Higher Income / Customer
Higher Profit / Customer
Higher Cost-to-serve (absolute)
Profit
Costs
Revenue
DBS Investor Report November 2017

17. Customer
Experience
Business
Model
Digital First
Mission
Execution
Speed

18. Customer
Experience
Business
Model
Digital First
Mission
Execution
Speed

19. To Digital First Customers
From Digital on the side
The CONVERTED
Traditional models
Digital channels
The Alpha Kids
Everything new
Fortnite :-)
The CLASSICS
Traditional models
Traditional channels
The GEN Y / Z
New models
Digital channels

20. Digital First – Seamless Onboarding

21. Digital First – Super Easy, Super Safe

22. Digital First – Everything Mobile

23. Digital First – Connecting the Dots
Embrace
Open Banking
Create Value
Partnerships

24. Digital First – Making it Smart
Monitor Insight Grow

25. Focus on Digital First Customers
Take Away - Skate where the puck is going...
The CONVERTED
Traditional models
Digital channels
The Alpha Kids
Everything new
The GEN Y / Z
New models
Digital channels
The CLASSICS
Traditional models
Traditional channels

26. Customer
Experience
Business
Model
Digital First
Mission
Execution
Speed

27. Digital Transformation - Building new Business Models
0
100
Market share
Time
Building New
Digital Business
models

30. Digital Banking Platforms - Uber of Banking?

31. Revolut | Kabage | …
31
Scale to Break Even, and beyond...

32. Full Service: Via smart FinTech Partnership
Partners
Payments
Insurance
Lending
Savings
Wealth
Partners
Pensions
Real estate
investing
Insurance
Line of credit
Wealth
Mortgages Payments

33. Digital First – Digital Banking Platform
Connected
Experiences
Core
Systems
FINTECH
Partners
Other
Banks &
Industries
Production
Facilities
Orchestrate the Experience Aggregate Value

34. Digital Platform – The Heart of your Future Business
Branch Internet Mobile
Screen design,
workflows,
content
Screen design,
workflows,
content
Screen design,
workflows,
content
Onboarding Credit
Application
Credit card
Application
Branch
Internet
Mobile
Branch
Internet
Mobile
Branch
Internet
Mobile
Mobile Internet Branch
Omni-Channel Dialogs
Screen design, Workflows, Content
...
Mortgages
Onboarding
AccountOpening
Loans
...
Digital First PlatformChannel | Silo Legacy

35. Take Away : Create your own Digital Growth Path
Backbase
Digital Ecosystem
Digital Experience
Connected Experiences
Cloud
Core Ingredients
Banking Systems
FinTech Providers
Other Industries

36. Customer
Experience
Business
Model
Digital First
Mission
Execution
Speed

38. We need Change our Culture

40. Culture - Moving to a Startup State of Mind
It’s all about
The Team
Small teams
beat big teams
Every team has a
cross-functional
structure at its core
Every project
starts with the
Customer in mind

42. Shape your Future
Act like a Start-up
Data
Ideas
Code
BuildLearn
Measure

43. Recap

44. Focus on Digital First Customers
Take Away - Skate where the puck is going...
The CONVERTED
Traditional models
Digital channels
The Alpha Kids
Everything new
The GEN Y / Z
New models
Digital channels
The CLASSICS
Traditional models
Traditional channels

45. Digital First – Digital Banking Platform
Connected
Experiences
Core
Systems
FINTECH
Partners
Other
Banks &
Industries
Production
Facilities
Orchestrate the Experience Aggregate Value

46. We need Change our Culture

47. Q&A

48. Thank You!
contact@backbase.com