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BA and Beyond 20 - Bas Van Gils - Data management: from the trenches

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If processes are the value creation engine of the organisation, then data is the fuel. Data is the critical resource for almost any organisation and should be managed as such. Organizations embarking on the data management journey often complain about yet another management framework to take into account, expecting more work, more overhead, more investment, and less agility. They couldn’t be further from the truth.

In this talk, Bas will show that there is a vast body of practical guidance (theory, cases) that can be leveraged for building a data management capability. He will also show that people are the key to the balancing act between strategy and execution, business and IT, and between a top-down and bottom-up approach to data management.

Published in: Data & Analytics
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BA and Beyond 20 - Bas Van Gils - Data management: from the trenches

  1. 1. ba-beyond.eu — #BABeyond20 13 October 2020 Data management: from the trenches Bas van Gils
  2. 2. Data management: From the trenches Bas van Gils Bas.vanGils@strategy-alliance.com Data management: from the trenches 1
  3. 3. Data management: from the trenches 2
  4. 4. Setting the stage Data management: from the trenches 3
  5. 5. Have you noticed that the conference organizers have adopted a data-driven strategy to cancel the physical BA & Beyond event (and robbed us from a trip to one of the most interesting cities in Europe) ? Data management: from the trenches 4
  6. 6. Physical, online, or hybrid? Infection numbers Change rate of infections Laws and policies Speaker preferencesLatest scientific findings Moral judgement … Data management: from the trenches 5
  7. 7. As a speaker/ visitor, I am happy with the careful thought & planning that went into the decision. As a data management professional, I cannot help but wonder: how good is the data that was used to make these decisions? Data management: from the trenches 6
  8. 8. Data management Data management: from the trenches 7
  9. 9. L. Dallemule & T. H. Davenport (2017). What’s your data strategy? The key is to balance offense and defense. Harvard Business Review, 5, p. 112-121 Defense=gripondata Offense = value creation with data Too much DM Balance: just right Not enough DM Data management: from the trenches 8
  10. 10. Data management is not something new! Most organizations already do it. It may need more attention to do it in a professional and effective manner. Data management: from the trenches 9
  11. 11. Data management: from the trenches 10
  12. 12. Data management: from the trenches 11
  13. 13. Data management: from the trenches 12 We want to improve decision making through data (analytics, reports) We need to make sure that data is available at the right place at the right time… … and with the right quality. Which requires us to define/ understand our data and data structures 1 2 3 4
  14. 14. A business case for data management Data management: from the trenches 13
  15. 15. Inspired by the S. Soares (2011) Selling information governance to the business. MC Press Data management: from the trenches 14
  16. 16. It is extremely hard to build a quantitative business case for data management. Why do we ask for it if ‘handling data’ is such an important part of our day to day work? Data management: from the trenches 15
  17. 17. Data management: from the trenches 16
  18. 18. A “qualitative” business case – especially when building it with a group of stakeholders – is much more valuable. It does justice to the inherent complexities of getting data management “just right” in the organization. Data management: from the trenches 17
  19. 19. Real-world example Data management: from the trenches 18
  20. 20. Following example is a mix of two assignments of the last 3 years. The purpose is to show how the ‘qualitative business case thinking’ helps in structuring your program. Data management: from the trenches 19
  21. 21. Setting: financial organization, hoping to improve the data management capability as a result of increased regulatory pressure Data management: from the trenches 20
  22. 22. Data management: from the trenches 21 Motivation to work on ‘grip on data’ Ambition: more data driven Data (science) experiments Perceived value of datamanagement Perceived “extra work” DOES NOT EXIST DOMINANT FACTOR More ‘need for grip’
  23. 23. Data management: from the trenches 22 Regulatory pressure Modeling interplay proces x data x systems Develop business glossary Motivation to work on ‘grip on data’ Data quality Ambition: more data driven Data (science) experiments Perceived value of datamanagement Perceived “extra work” DOMINANT FACTOR More ‘need for grip’
  24. 24. Consequence of our analysis: (1) Small initiatives/ don’t boil the ocean, (2) people-first approach, (3) focus on learning/ training Data management: from the trenches 23
  25. 25. Later we also learned that: (a) Avoid modeling! Many business stakeholders don’t like it, (b) Invest heavily in modeling, it gives insights when presented well! Data management: from the trenches 24
  26. 26. Lessons learned: The up-front analysis for a ‘qualitative business case’ works to make a plan. It also helps to adjust plans when things do not work. It works best when co-created with a small group of stakeholders who know the organization well. Data management: from the trenches 25
  27. 27. Conclusions Data management: from the trenches 26
  28. 28. Call to action: The best way forward is to learn from each other. Let’s keep sharing our stories through conferences, whitepapers, DMBOK, … Data management: from the trenches 27
  29. 29. Thank you for your attention. Questions? Data management: from the trenches 28

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