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BA and Beyond 19 Nader K Rad - Why you shouldn't imitate Apple

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Have you read about the reasons for Apple’s success, or some other highly successful company like that?

Have you thought about using the same tactics in your business?

There are multiple flaws in doing that. We’ll discuss all those flaws based on examples and logics behind them, to have a more rational approach in our businesses and projects, and reduce the likelihood and impact of failures.

Published in: Business
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BA and Beyond 19 Nader K Rad - Why you shouldn't imitate Apple

  1. 1. Who am I?
  2. 2. Nader.PM Who am I?
  3. 3. Who are you?
  4. 4. Who are you?
  5. 5.
  6. 6.
  7. 7. A B
  8. 8. A B
  9. 9. A B ⯆ sales ⯆ sales
  10. 10. A B ⯆ sales ⯆ sales
  11. 11. A B ⯆ sales ⯆ sales
  12. 12. A B ⯆ sales ⯆ sales
  13. 13. A B ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales
  14. 14. A B ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales
  15. 15. A B ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales
  16. 16. A B ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales ⯆ sales⯆ sales ⯆ sales ⯆ sales ⯆ sales
  17. 17. ❶ Superstars with low expected value
  18. 18. ❶ Superstars with low expected value
  19. 19. ❶ Superstars with low expected value
  20. 20. ❶ Superstars with low expected value
  21. 21. ❶ Superstars with low expected value ❷ Superstars with high expected value
  22. 22. ❶ Superstars with low expected value ❷ Superstars with high expected value
  23. 23. ❶ Superstars with low expected value ❷ Superstars with high expected value - Luck mixed with skills
  24. 24. ❶ Superstars with low expected value ❷ Superstars with high expected value - Luck mixed with skills - Complexity and chaos
  25. 25. Harvard study, almost 80 years old, has proved that embracing community helps us live longer, and be happier -- news.harvard.edu
  26. 26. For each X, where X is an “explanation”,
  27. 27. For each X, where X is an “explanation”, ❶ it’s probably wrong
  28. 28. For each X, where X is an “explanation”, ❶ it’s probably wrong ❷ if it’s simple, interesting, and beautiful, it’s most likely wrong
  29. 29. For each X, where X is an “explanation”, ❶ it’s probably wrong ❷ if it’s simple, interesting, and beautiful, it’s most likely wrong ❸ if it’s emotionally charged, it’s untrustable
  30. 30. For each X, where X is an “explanation”, ❶ it’s probably wrong ❷ if it’s simple, interesting, and beautiful, it’s most likely wrong ❸ if it’s emotionally charged, it’s untrustable ❹ if it’s only based on outcomes, it’s unreliable
  31. 31. For each X, where X is an “explanation”, ❶ it’s probably wrong ❷ if it’s simple, interesting, and beautiful, it’s most likely wrong ❸ if it’s emotionally charged, it’s untrustable ❹ if it’s only based on outcomes, it’s unreliable ❺ use structured trial and errors, and adaptation
  32. 32. • nader.pm • linkedin.com/in/nader.k.rad • mplaza.pm

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