Jakub Holý - YouTube On-line, YouTube off-line (Babel Camp 2016)
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Sep. 24, 2016•0 likes•476 views
Jakub Holý - YouTube On-line, YouTube off-line (Babel Camp 2016)
Sep. 24, 2016•0 likes•476 views
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YouTube advertising thru YouTubers is getting into deep focus of all marketers. I’ll share with you my passion for this platform and show you how we brought to life the best selling book about YouTubers. Also we’ll touch some points on how to work with those content creators and how to convert such an advertisement to sales.
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Jakub Holý - YouTube On-line, YouTube off-line (Babel Camp 2016)
- 2. Transform your passion to business Jakub Holý Street Light Production s.r.o. MY STORY
- 12. CASE STUDY: PlayStation 1. ONLINE SALES 2. PS STORE REGISTRATION 3. BRAND AWARNESS +10% +10% +10% +17,5% +13% +21% BUSINESS OBJECTIVES REALITY BUDGET: OTHER 70% SAVINGS COMPARED TO STANDARD ONLINE ADVERTISEMENT AMBASSADOR BELIEVABLE ENGAGEMENT
- 13. CASE STUDY: PEKÁČ BUCHET CHARITY CHALLENG 3000 ENGAGED PEOPLE ON SOCIAL MEDIA 350 000 CZK RAISED 6 YOUTUBERS + 12 VIPs 14k LIKES IN 2 WEEKS
- 14. VIDEO
- 17. WE MOVE TOWARDS A WORLD WHERE VIDEO IS AT THE HEART OF ALL OUR SERVICES Mark Zuckerberg, July 27, 2016 “ “
- 28. A LOT
- 30. 30% OF
- 33. 6 000
- 42. passion
- 44. How
- 47. IF YOU WANT MORE GIVE ME A CALL Sure you can find me on social networks or email me or we can have chat now
- 48. IF YOU WANT MORE GIVE ME A CALL
Editor's Notes
- Replace this photo with your own by going to Insert Photo Picture from File.
- 20th Anniversary console 2 years ago
- video
- ANNIVERSARY SCREENSHOTS
- GEME ONLY SOLD THROUGH YOUTUBERS
- BIGGEST PLAYER YOUTUBE FACEBOOK VIDEOS HAS A WAY HIGHER REACH THEN PHOTOS OR OTHER CONTENT TWITTER IS PUSHING VIDEOS INSTAGRAM INTRODUCED INSTAGRAM STORIES ALSO SNAPCHAT IS STILL HERE
- NETFLIX IS KICKING ASS OF CABLE TVs AMAZON IS PAYING CONTENT CREATORS TO CREATE FOR THEM
- BUT YOUTUBE DOES IT BEST – WHY????
- MONEY EVERYONE CAN CREATE SHARE GET MONEY EASILY WITHOUT ANY SKILL - NEARLY
- BUT – NEW POLICY DEMONITISING VIDEOS NUDITY, SWARING ETC ALGORYTHM NOT PERSON
- ADVERTISEMENT ON YOUTUBE PAID VIDEO ADS ETC YOUTUBER CAN MAKE A GOOD LIVING WITH 200 000 SUBS 2K EURO
- PAID CAMPAIGNS VIDEO PRESENTATION PRODUCT PLACEMENT INFORMATION LINK ON SOUCIAL MEDIA TWITTER FACEBOOK INSTAGRAM ETC
- BUT CAN YOU MAKE MONEY AS A YOUTUBER OFFLINE
- BUT CAN YOU MAKE MONEY AS A YOUTUBER OFFLINE
- BUT CAN YOU MAKE MONEY AS A YOUTUBER OFFLINE
- SO WHAT IS MISSING ?
- XMAS BESTSELLER IN THE FIRST WEEK (10K) CONTENT A STORY TIPS ABOUT YOUTUBERS PHOTOS
- XMAS BESTSELLER IN THE FIRST WEEK (10K) CONTENT A STORY TIPS ABOUT YOUTUBERS PHOTOS
- SO WHAT IS MISSING ?
- SO WHAT IS MISSING ?
- SO WHAT IS MISSING ?
- SO WHAT IS MISSING ?
- VIDEO
- SO WHAT IS MISSING ?
- 30 theater SOLD out MINISTRY OF SCHOOL EDUCATION
- SO WHAT IS MISSING ?
- BRAVO END VIP WHO CARES 70 K CZ 20 K SK
- NOT ABOUT YOUTUBERS BUT FROM YOUTUBERS
- 2016 GRAPHIC DESIGN
- BUSINESS NOW I HOPE YOU UNDERSTAND THAT YOU CAN TURN ADVERTISEMENT WITH YOUTUBER INTO SALES/BRAND AWARNESS/BRING PEOPLE TO YOUR STORE ETC.
- 2016 GRAPHIC DESIGN
- HOW TO WORK WITH YOUTUBERS DIRECT OR AGENCY ADVANTAGES DISADVANTAGES
- WHAT TO AVOID PICKING THE CORRECT YOUTUBER – HATER, IDIOT CORRECT YOUTUBER FOR A PRODUCT
- PRODUCT PLACEMENT MUST BE BELIEVABLE OR IT IS FOR NOTHING