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B channels experience and expertise partner audits


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B channels experience and expertise partner audits

  1. 1. bChannels Experience and Expertise Partner Audits Who We Are bChannels is a specialist in the development and optimization of routes to market and channel engagement process for global technology companies. Our team of consultants work with channel leaders in the world’s largest technology businesses to develop effective channel strategy and process. We have people based in North America, Europe and Asia. Who We Work With bChannels works with clients in every technology sector including Telco (with Cisco, Avaya and Motorola), Hardware (with Samsung, HP, Seagate and Lenovo) and Software (with Symantec, VMware and SAP). Intel is our largest client. Why Audit a Partner? Many channel programs require that partners meet service delivery standards. Be that around technical support, customer demonstration capabilities or delivery of training in an appropriate classroom environment. In many cases there is no alternative to sending a specialist on site auditor to do this verification face to face. Network of Skilled Auditors At bChannels we retain a network of skilled partner audit specialists who can make face to face visits across Europe and North America. These people have the right combination of people skills and technical awareness to deliver a quality experience for the partner and to represent our client as they would wish. Our Work for Microsoft Worldwide bChannels has been working with Microsoft worldwide for more than seven years carrying out audits of Microsoft specialist training providers. During our visits we validate:  Use of approved Microsoft training content  Keeping of customer satisfaction records  Up to date classroom and PC equipment  Valid training certificates for trainers All these factors contribute to the customer’s Microsoft experience delivered by the partner, so high standards are set and are expected to be met. Our team is trained to carry out the audit visit to exacting standards and we have learnt to handle objections in many cultural environments! Recent audits have been conducted in North America, Turkey and Russia. For more Information Check out our website at or contact Matt Rowland-Jones on