What is ‘mobile’ and why care?<br />
This is why!<br />
And this is why!<br />Source: Digi-Capital Global Video Games Investment Review<br />
And this is why!<br />Annualrevenue in MM USD<br />mobile<br />Source: Pocketgamer.biz<br />
The mobile caketastesbetterthanfacebook.<br />Source: Chetan Sharma & Silicon Alley Insider<br />
It is like 1996 all over again.<br />
Nothing has evergrown this fast!<br />Source: Digi-Capital Global Video Games Investment Review<br />
More ’mobiles’ than ’computers’ are shipped.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
And soon, everything is ’mobile’<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
And it is all Apple’sfault.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
Again.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
But?<br />
But.<br />A good hockey player plays where the puck is. A great hockey player plays     where the puck is going to be<br />
This is where the puck is!<br />Source: Digi-Capital Global Video Games Investment Review<br />
Our new German housewife.<br />
The valuechain.<br />hardware<br />OS<br />connectivity<br />monetization<br />publisher<br />developer<br />’network’<br ...
Whatfacebook has toughtus.<br />
This is how to make money.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
From paiddownladsto in-app<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
Nowwhat?<br />
Androidand Apple dominate OS<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
Easier to make money with iOS.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
ButAndroid has criticalmass.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
And is growing.<br />Source: Digi-Capital Global Video Games Investment Review<br />
The shortrun.<br />Local<br />Social<br />The beasts<br />
Where is the puck going?<br />
Time to do things right?<br />leadership is doing the right things;<br />management is doing things right.<br />
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What is ‘mobile’ and why care?

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What is ‘mobile’ and why care?

  1. 1. What is ‘mobile’ and why care?<br />
  2. 2. This is why!<br />
  3. 3. And this is why!<br />Source: Digi-Capital Global Video Games Investment Review<br />
  4. 4. And this is why!<br />Annualrevenue in MM USD<br />mobile<br />Source: Pocketgamer.biz<br />
  5. 5. The mobile caketastesbetterthanfacebook.<br />Source: Chetan Sharma & Silicon Alley Insider<br />
  6. 6. It is like 1996 all over again.<br />
  7. 7. Nothing has evergrown this fast!<br />Source: Digi-Capital Global Video Games Investment Review<br />
  8. 8. More ’mobiles’ than ’computers’ are shipped.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  9. 9. And soon, everything is ’mobile’<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  10. 10. And it is all Apple’sfault.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  11. 11. Again.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  12. 12. But?<br />
  13. 13. But.<br />A good hockey player plays where the puck is. A great hockey player plays  where the puck is going to be<br />
  14. 14. This is where the puck is!<br />Source: Digi-Capital Global Video Games Investment Review<br />
  15. 15. Our new German housewife.<br />
  16. 16. The valuechain.<br />hardware<br />OS<br />connectivity<br />monetization<br />publisher<br />developer<br />’network’<br />game<br />support<br />tools<br />
  17. 17. Whatfacebook has toughtus.<br />
  18. 18. This is how to make money.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  19. 19. From paiddownladsto in-app<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  20. 20. Nowwhat?<br />
  21. 21. Androidand Apple dominate OS<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  22. 22. Easier to make money with iOS.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  23. 23. ButAndroid has criticalmass.<br />Source: Top Mobile Internet Trends, Kleiner Perkins Caufield & Byers<br />
  24. 24. And is growing.<br />Source: Digi-Capital Global Video Games Investment Review<br />
  25. 25. The shortrun.<br />Local<br />Social<br />The beasts<br />
  26. 26. Where is the puck going?<br />
  27. 27. Time to do things right?<br />leadership is doing the right things;<br />management is doing things right.<br />

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