Successfully reported this slideshow.
Your SlideShare is downloading. ×

Digital trends that will transform your business

Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad

Check these out next

1 of 45 Ad

More Related Content

Viewers also liked (14)

Similar to Digital trends that will transform your business (20)

Advertisement

More from Per Axbom (20)

Digital trends that will transform your business

  1. 1. Digital trends that will transform your business Keynote by Per Axbom Axbom Innovation about.me/axbom
  2. 2. @axbom about.me/axbom
  3. 3. the story of keynotopia... (interface templates for Keynote, and now also Powerpoint) keynotopia.com Will people buy it?
  4. 4. X Survey?
  5. 5. X Survey? Build the store! Minimum Viable Product
  6. 6. Build store: 3 hours Cost < 50 dollars Paying customer within 10 min. Copies sold in 60 days: 1,491
  7. 7. secrets of success Freebie. Create list, talk. Benefits, not features. Never stop testing. Listen. Share. Teach. Tell your story.
  8. 8. how internet is changing... Marketing relationships private backers Funding The workforce distributed Crowdsourcing Innovation Time-to-market mvp
  9. 9. PUBLISH
  10. 10. PUBLISH FEEDBACK
  11. 11. PUBLISH ME R EAL-TI FEEDBACK
  12. 12. R X PUBLISH EAL-TI FEEDBACK ME
  13. 13. X conversation PUBLISH ME R EAL-TI FEEDBACK
  14. 14. If you aren’t taking part in the conversation, you will get left behind.
  15. 15. memoto.com Last month I bought this...
  16. 16. memoto.com It’s a wearable camera.
  17. 17. memoto.com It illustrates my memory.
  18. 18. I paid $249
  19. 19. I paid $249 It hasn’t been built yet.
  20. 20. On October 23, 2012 Memoto launched a Kickstarter campaign. ”Buy our product and we will make it happen” Funding goal: $50,000 They passed this goal after 4 hours and 35 minutes.
  21. 21. 60 days later 2,871 people had pledged $550,189
  22. 22. secret of success conversation publish listen respond
  23. 23. It’s a process, not a product. [...] Your initial Kickstarter page and video is basically just a statement on where you’re at by the time the campaign starts. With the help of your backers, this will change and improve over time [...] until you come out on the other end with a different product than you first launched. — How Memoto raised $500,000 on Kickstarter, part 2 http://blog.memoto.com/2012/11/how-memoto-raised-500000-on-kickstarter-part-2/
  24. 24. you can not fake passion!
  25. 25. thanks for the coffee!
  26. 26. uxpodcast.com podcasting. great for listening. poor readability.
  27. 27. full transcript $20 for 35 mins audio! fiverr.com
  28. 28. What do you want designed? 99designs.com
  29. 29. Sell it.
  30. 30. Print it. http://memoto.com/ http://www.greenfleethub.com/blog/2012/8/19/3d-bicycles-future-scientific-domination.html http://senseslost.com/2012/10/10/an-affordable-3d-printer-for-designers/
  31. 31. Don’t forget. Your competitors’ websites are your prototypes!
  32. 32. meanwhile, in another part of the world....
  33. 33. http://blogs.ocweekly.com/stickaforkinit/2012/03/youtube_music_video_skewers_pe.php http://www.gagbay.com/gag/three_people_taking_pictures_of_their_food-116972/
  34. 34. fitbit.com withings.com Zombies, Run!
  35. 35. http://www.newurbanmechanics.org/
  36. 36. meanwhile... in 2013
  37. 37. your recipe for success Stay up-to-date Share your passion Give away freebies Create a space to talk to your fans Listen! Fail fast, succeed faster
  38. 38. and enjoy your coffee! axbom.com/ballad
  39. 39. thank you for listening. my name is per axbom, why not connect with me on linkedin? axbom.com/linkedin pssst... or just google me ;) follow @axbom on Twitter! UX. Design. Strategy. Coaching.

×