Social And Cultural Environment.Ppt 1


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Social And Cultural Environment.Ppt 1

  1. 1. Social and cultural environment refers to the influence exercised by certain social factor which are “beyond the companies gate” Culture refers to dance, drama, music and festival include Knowledge, belief, art, moral, law, customs & others capability
  2. 2. Following characteristic of culture are 1. Learned : Culture is not inherited or biologically based, it is acquired by learning and experience 2. Shared : People are member of a group, organisation, or society share culture, it is not specific individual. 3. Tran generational : Culture is passed on from one generation to the next. 4. Symbolic: Culture is based on the human capacity to symbolic or use one thing that represent another. 5. Adaptive : Culture is based on the human capacity to change or adapt, as opposed to the more genetically driven driven adaptive process of animanls.
  3. 3. Factors which effect social and cultural environment Attitude of people Attitude of wealth Marriage Religion Education Ethics Social Responsibility
  4. 4. Culture that people create Culture determines personality. There are sub culture. People have their own idiosyncrasies , blend of heredity Cultural experience, sub culture experience, family experience & unique personal experience (Tata’s Vs Birla’s) Organisational Culture Create distinction Sense of identity Commitment Enhance social system stability
  5. 5. Culture and Globalization When business goes International work motivation, profit motivation, business goal gift giving, custom, greeting, body gesture, colour and numbers. U.S. Japan Company Team in Sport Family in Village Business goal To Win To Survive Employees Players in team Children in Family Human Relation Functional Emotional Competition Cut throat cooperative Work motivation Individual Group Income Income promotion Acc. To Length of Service Abilities Pay Service & Award of patience and sacrifice Result
  6. 6. Culture determines good and services Social/Cultural factor Japan India Govt./Admn. Emphasis on govt by Prevalence of impersonal virtuous and abrogation bureaucratic social of coercion, mutual trust relation, mistrust, EE minimum control, assumption of human Highly motivated evil, Highly concentrated admn.. bureaucratic delays Low level of delegation Attitude towards work Highly result oriented General deep seated and goal Discipline Highly disciplined and Lack of discipline. Poor respect towards S-S relationship superiors Group harmony Highly based on informal Assumption of in facilitative pattern of equality, suspicious behavior environment, self centered Education Highly emphasized General
  7. 7. People attitude towards business: U.K, Saudi Arab, South Korea Attitude towards work: Moral, Motivation, penalty & reward system Collectivism & Individualism : Ambition or complacent ( to get a govt. Job) Education Family Authority Religion Marriage Cultural resource