Be the first to like this
In today’s marketing environment, follow the status quo and, simply, you lose. Long gone are the days of mass marketing and advertising blitzes touting millions of “advertising impressions.”
What you need is a new marketing strategy – one nurturing interactive relationships within targeted niches to build unique products/services and loyal supporters.
This presentation introduces you to tools and techniques organizations like Harley Davidson, Apple Computer, and even homeschoolers, use to build their vibrant business tribes.
It explores word-of-mouth and word-of-mouse strategies proven to create these marketing “movements.” This requires creativity, transparency to the marketplace, and a fully committed community.
It provides concrete, usable tactics to create high success by doing what's unique and interactive.