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The Internet of People
A Call to Arms
Avi Bar-Zeev
Person
The Call
• Big Companies are bringing “Big Magic”
• Big Magic can liberate or enslave us
• We get to pick. Here’s how...
Game Changing Tech = Human Superpower
AR/VR = all of these
Airplane
(primitive teleportation)
Telephone
(primitive telepat...
What I couldn’t say was...
In January 2010, I joined a secret project inside
Microsoft to reboot the next-gen Xbox...
Mana...
I had a few ideas...
From: Disney VR  Google Earth  Second Life 
First Life  Avatar Kinect  Holographic TP 
To: P10...
 Holographic TP
= Telepresence
not toilet
paper
JPL/Microsoft/Disney/BBC
 Hundreds of people worked on HoloLens after I ...
Now
Augmented Reality
is really coming...
ApparentInvestment
CastAR Daqri Meta
Vuzix
Osterhout
Sony
Epson
ML
GOOG
MSFT
(so...
“But VR is exploding (again)!”
High Presence
Low Relevance
https://www.youtube.com/watch?v=GJKwHAvR4uI
The Economics of Relevance
90
90
1300
Movies
Video Games
Talking to your Family & Friends
Global market, in billions USD
(...
But, Beware the Dark Side...
Be- what?
In AR/VR, you are easier to digitize
We mediate more of your interactions
We stimulate and measure your reaction...
Glimpse the Future
Study: VR helped reveal known sex offenders
who are more likely to repeat
1. Show them “risky” scenes.....
For the Visual Thinkers
The Matrix / Warner Brothers
Tobii
The Eyes Don’t Lie
Stay Calm
and Party On
This isn’t about you.
It’s about business models
To force change:
Do business only with companies t...
The Call to Arms
• Big Magic can either
Liberate or Enslave us.
• We should pick.
www.faceglobal.com
Here’s how...
1. Build the AR/VR analog of the open web
2. Own your content (your data)
3. Create the world you want to li...
Some Arguments Against
 experiences in web browsers are inferior to native apps (e.g., loading,
latency, global optimizat...
How the Web Won Out
 Content is device independent
 Content is dynamically and
neutrally available
 Content is viewable...
What Will Make AR/VR Win?
 Content is device independent
 Content is dynamically and
neutrally available
 Content is vi...
For the Visual Thinkers:
AR content adapts to the Environment
Microsoft
Content is Mashable
Avoid
• DRM
• Walled gardens
• Exclusive app-store markets
• Platforms that compile or bundle apps
Content is Linkable
• We need a way to link people, places & things:
– Securely (can’t extract personal info without auth)...
You Own the Content
• Like the web, open, ubiquitous, and free
• We need a markup language for reality
• And an expression...
Closing Thought
In a world with
Millions of servers,
Billions of wearables,
Trillions of sensors,
What matters most is
How...
The Internet of People
Avi Bar-Zeev
@avibarzeev
avi@realityprime.com
The Internet of People: A Call to Arms
The Internet of People: A Call to Arms
The Internet of People: A Call to Arms
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The Internet of People: A Call to Arms

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On designing the AR/VR world for the internet of people

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The Internet of People: A Call to Arms

  1. 1. The Internet of People A Call to Arms Avi Bar-Zeev Person
  2. 2. The Call • Big Companies are bringing “Big Magic” • Big Magic can liberate or enslave us • We get to pick. Here’s how...
  3. 3. Game Changing Tech = Human Superpower AR/VR = all of these Airplane (primitive teleportation) Telephone (primitive telepathy) Television (primitive clairvoyance) Computer (enhanced intelligence) Google (primitive omniscience) or (the power to know every dumb fact in existence) (primitive omnipresence) or (the power to keep up with friends you couldn’t be bothered to call) Twitter (primitive omnipotence) or (the power to believe you’re important) electricity (directed energy) Wheel (primitive telekinesis)
  4. 4. What I couldn’t say was... In January 2010, I joined a secret project inside Microsoft to reboot the next-gen Xbox... Management: “Give us something that scares us.”
  5. 5. I had a few ideas... From: Disney VR  Google Earth  Second Life  First Life  Avatar Kinect  Holographic TP  To: P10/720  Screen Zero  Fortaleza  HoloLens Microsoft
  6. 6.  Holographic TP = Telepresence not toilet paper JPL/Microsoft/Disney/BBC  Hundreds of people worked on HoloLens after I did. They ALL deserve credit for their ideas and hard work. ...continued
  7. 7. Now Augmented Reality is really coming... ApparentInvestment CastAR Daqri Meta Vuzix Osterhout Sony Epson ML GOOG MSFT (source: lazy internet research)
  8. 8. “But VR is exploding (again)!” High Presence Low Relevance
  9. 9. https://www.youtube.com/watch?v=GJKwHAvR4uI
  10. 10. The Economics of Relevance 90 90 1300 Movies Video Games Talking to your Family & Friends Global market, in billions USD (source: lazy internet research) VR AR
  11. 11. But, Beware the Dark Side...
  12. 12. Be- what? In AR/VR, you are easier to digitize We mediate more of your interactions We stimulate and measure your reactions...
  13. 13. Glimpse the Future Study: VR helped reveal known sex offenders who are more likely to repeat 1. Show them “risky” scenes... 2. Measure how they involuntarily react... Social Benefit or Thought Crime? Massil Benbouriche, University of Montreal
  14. 14. For the Visual Thinkers The Matrix / Warner Brothers
  15. 15. Tobii The Eyes Don’t Lie
  16. 16. Stay Calm and Party On This isn’t about you. It’s about business models To force change: Do business only with companies that put customers first.
  17. 17. The Call to Arms • Big Magic can either Liberate or Enslave us. • We should pick. www.faceglobal.com
  18. 18. Here’s how... 1. Build the AR/VR analog of the open web 2. Own your content (your data) 3. Create the world you want to live in
  19. 19. Some Arguments Against  experiences in web browsers are inferior to native apps (e.g., loading, latency, global optimizations)  AR/VR is more interactive and complex than simple web pages  as a developer, my obligation is to my customers to ship the best possible experiences  it’s not my problem  being more open won’t by itself solve privacy  the web is a mess of semi-broken, constantly-changing APIs  standards are too slow to react to cool new tech like AR/VR  native tools are much more polished  millions of little content creators make tons of crap (see myspace)  it’s a catch 22, with not enough consumers and outlets to warrant my investment here  it’s not my problem 
  20. 20. How the Web Won Out  Content is device independent  Content is dynamically and neutrally available  Content is viewable, copyable, and mashable
  21. 21. What Will Make AR/VR Win?  Content is device independent  Content is dynamically and neutrally available  Content is viewable, copyable, and mashable
  22. 22. For the Visual Thinkers:
  23. 23. AR content adapts to the Environment Microsoft
  24. 24. Content is Mashable Avoid • DRM • Walled gardens • Exclusive app-store markets • Platforms that compile or bundle apps
  25. 25. Content is Linkable • We need a way to link people, places & things: – Securely (can’t extract personal info without auth) – Selectively (user-defined levels of trust) – Robustly (no broken links) http://www.tubefilter.com/2014/01/15/net-neutrality-decision-youtube-netflix/
  26. 26. You Own the Content • Like the web, open, ubiquitous, and free • We need a markup language for reality • And an expression language for content
  27. 27. Closing Thought In a world with Millions of servers, Billions of wearables, Trillions of sensors, What matters most is How we treat people.
  28. 28. The Internet of People Avi Bar-Zeev @avibarzeev avi@realityprime.com

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