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Unleashing the sales robot

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Unleashing the sales robot

Editor's Notes

  1. B2B alkaa muistuttamaan B2C-maailmaa jne kaikki tietää tämän
  2. Dataa generoituu valtavasti Internet of things tulee kasvattam aan datan määrää entisestään erityisesti B2B:ssä Ciscon mittari  yli 15 miljardia ihmistä, prosessia ja asiaa kytkettynä verkkoon. Tulee olemaan yli 20 miljardia by end of next year. What is the value to a marketer of insight that isn't implemented? Zero. Focus on what matters – the customer
  3. Pilvi tuo palvelut kaikkialle API:t mahdollistaa kaiken yhdistämisen API:t korvaa middle managementin
  4. Joten myyjien määrä vähenee
  5. Mitä Sales robot ei ole: Cybernetic organism with living tissue over metal endoskeleton
  6. It’s not an AI that eventually turns out be bad for humans – yet at least
  7. Not a sad little lonely robot either
  8. You need an army, and processes for. How do you run a robotized assemply line? Is it perfect from the start? No, you start with the process and then you robotize what you can from it.
  9. Organisaatiot muuttuvat KPIt muuttuvat  Amrkkinoijan mittareissa on kuinka paljon pipelineä se on tuottanut
  10. The secret to successful communication is about saying the right thing in the right way in the right place and moment. However, the opportunities to do it right (and wrong) increase dramatically in the more complex and individualistic world. – Sue Elms, evp/head of global brands, Millward Brown (view source article)
  11. What is the value to a marketer of insight that isn't implemented? Zero. Focus on what matters – the customer