PBL Tools for Personal Brand Building


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My presentation for May 21, 2013 Front Range Community College TLwT Conference.

This slideshow serves as an introduction to a larger workshop website. For more in-depth look into this topic, please visit the accompanying workshop webpage:


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PBL Tools for Personal Brand Building

  1. 1. PBL Tools for Personal Brand Building Sherry Jones sherryjones.edtech@gmail.com Access Workshop: http://bit.ly/curate2013
  2. 2. "Project Based Learning [PBL] is an instructional approach built upon authentic learning activities that engage student interest and motivation. These activities are designed to answer a question or solve a problem and generally reflect the types of learning and work people do in the everyday world outside the classroom." "Project Based Learning allows students to reflect upon their own ideas and opinions, exercise voice and choice, and make decisions that affect project outcomes and the learning process in general." (PBL Online, BIE) Source: http://pbl-online.org/About/whatisPBL.htm What is PBL?
  3. 3. Digital portfolios enable project-based learning; They contain artifacts, which are digital objects that are created and "presented using a combination of multimedia technologies such as audio recordings, database, spreadsheet, video and others." "Digital portfolios are a way of showcasing student achievement through class assignments, community service, and occupational experience." (Tangient) Source: http://digitalportfolio.wikispaces.com/What+is+a+digital+portfolio%3F What is a Digital Portfolio?
  4. 4. Personal branding is the concept of turning oneself into a brand by creating things that represent one's abilities, interests, and aspirations. If the value of higher-ed is in its ability to cultivate students' critical thinking and communication skills, then we should encourage students to create digital portfolios of their academic work that best express their potential to future employers. Academia can be the place of authentic learning where students begin to build their own "personal brand," which later can be extended far beyond academia. Social media tools are best for achieving this purpose. Personal Brand Building aka Brand "You"
  5. 5. Progressive Curation refers to the ongoing process of finding, filtering, and organizing content based on interested and authentic learning. It: ● Encourages self-directed learning ● Cultivates skill for identifying categories that are best for finding and sorting content. ● Triggers learning feedback "loop" when the curator has to re-filter content in light of new discoveries. What is Progressive Curation?
  6. 6. ● Ask students to present portfolios on a weekly basis (don't wait until the end of the semester!) ● Check student progress via portfolio ● Students produce best work when an "audience" is observing ● Students become engaged and participate in forms of peer feedback (for improvement) Weekly Curation Project Ideas!
  7. 7. ● Social Sites ● Twitter ● Boards/Walls ● Story Making ● Mindmapping ● Profile LET ME SEE THEM! Best Curators For . . .
  8. 8. ● Mind42 - Descartes, Locke, and Empiricism ● Mind42 - Descartes (with video) ● Storify - Britannica ● Storify - After Death: Plastination ● Storify - Biometrics ● Prezi - Privacy ● Prezi - Eating Disorder Sample Projects!
  9. 9. Sherry Jones Philosophy, Rhetoric & Composition sherryjones.edtech@gmail.com Twitter @autnes http://about.me/sherryjones Access Workshop: http://bit.ly/curate2013 Questions? Comments?