A Few Tips to Optimise Your Website Images

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If you are building a website or having one built by a trusted web design Sydney specialist, why is it important to optimise images? Well, it is to have them web-ready. Moreover, images should be optimised so:

They can be compressed and be of smaller size to save on storage space of your hard drive, website and server.
They can be easily uploaded and downloaded and be easily transmitted.
They can take lesser time to send and to receive through email.
They can reduce a website’s loading time.
They can cut costs of your bandwidth and hosting fees.

Published in: Design, Business, Technology
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A Few Tips to Optimise Your Website Images

  1. 1. A Few Tips to Optimise Your Website Images If you are building a website or having one built by a trusted web design Sydney specialist, why is it important to optimise images? Well, it is to have them web-ready. Moreover, images should be optimised so: - They can be compressed and be of smaller size to save on storage space of your hard drive, website and server. - They can be easily uploaded and downloaded and be easily transmitted. - They can take lesser time to send and to receive through email. - They can reduce a website’s loading time. - They can cut costs of your bandwidth and hosting fees.www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney
  2. 2. Many website designers have disregarded the importance of image optimisation and have bypassed it during the design and development of websites. But for the serious designers and developers, it is something that should be given certain attention, especially if it is something that can contribute to the better performance and functionality of web pages.www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney
  3. 3. SEO is not all about texts and codes, but images too which should be among SEO’s major elements. Every image on your site or blog posts can and should be optimised. It should not be difficult anyway as there are many tools available for that, some of which you can download free from the Internet. Here are a few tips which you should take note when optimising your images.www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney
  4. 4. Optimise the File Names Optimising the file name of your photos or graphics is like the title, H1 or H2 tags. Google and Yahoo cannot see what an image is but can read its file name. In naming your file, make sure to be accurate by including keywords. If you just name your file “img00911.jpg”, it would just get lost in the search engines (because nobody would search for it).www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney
  5. 5. Optimise the Alt Tags The alt tag (or image tag) is the choice tag which informs search engines what the images are exactly for or tells the visitors what the images are about. It comprises the descriptions (or textual information) of an image to tell readers what it shows. The search engine spiders cannot see an image the way we do, so alt tags help them know what the image is about. Alt tags can also be used to optimise your page for targeted keywords. The major search engines like Google and Yahoo have ceased using alt tags in determining relevancy of web pages, but it still remains one of the important on-page optimisation techniques. When you create descriptions for your images, you should put in the keywords you are using to optimise your website.www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney
  6. 6. Optimise Relevant Images Your images can say much for your website especially if you are running a business and are promoting your product or service. If you are uploading your photography captures or graphic designs on your personal site or blog, you would want them to be relevant, right? Some images you have might satisfy visitors’ fondness for visuals and help them answer their search queries. If you have relevant images, you should have them optimised for search engine purposes. Make sure your web design Sydney specialist optimises your images to ensure the better performance of your projected website. Quality and well-performing website require high quality images that can generate not only users’ interest but also improve the website’s aesthetics and functionality.www.smoothcorporate.com.au Web Design Sydney | SEO Marketing Sydney Software Development Sydney

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