The Shareverything
Economy
Dr. Augustine Fou
http://www.linkedin.com/in/augustinefou
January 10, 2013
Augustine Fou- 1 - @...
Zipcar
Augustine Fou- 2 - @acfou
“Wheels when
you want them.”
Car sharing,
when you don’t
need a car all
the time.
http://...
Uber (Car Sharing)
Augustine Fou- 3 - @acfou
Black car
service when
you want them;
using real-time
GPS location.
https://w...
Lyft (Car Sharing)
Augustine Fou- 4 - @acfou
“You tap to
request a ride, and
the app shows you
your driver’s
name, his rat...
Bicycle Sharing
Augustine Fou- 5 - @acfou
10,000 bikes
600 stations
Sponsored by Citi and
MasterCard.
http://citibikenyc.c...
FreshNeck
Augustine Fou- 6 - @acfou
https://freshneck.com/
Ties, cufflinks,
pocket squares for
monthly
subscriptions
Airbnb
Augustine Fou- 7 - @acfou
Share rooms
and apartments
for short stays
https://www.airbnb.com/
Rent The Runway
Augustine Fou- 8 - @acfou
Rent evening gowns and
other clothing for special
occassions.
http://www.rentthe...
Source: Business Insider, March 2014
Style Lend (clothing sharing)
http://stylelend.com/
About a year and a half ago, Dunc...
Delivery Sharing
Augustine Fou- 10 - @acfou
http://www.gobarnacle.com/
Community of users
helping to deliver goods
DayUse-Hotels
Augustine Fou- 11 - @acfou
Hotel rooms by
the hour
http://www.dayuse-hotels.com
So What?
“There are some things you just don‟t
need to own, or have round-the-clock
access to. These categories lend
thems...
Dr. Augustine Fou – Chief Digital Strategist
January 9, 2013 13acfou@mktsci.com
“I analyze trends and advise
clients on le...
Related Slideshares
Crowdsourcing, Crowdfunding, Fads?
By: Augustine Fou, March 26, 2012
Do Different: Experiential Market...
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The Shareverything Economy by Augustine Fou PhD

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“There are some things you just don‟t need to own, or have round-the-clock access to. These categories lend themselves to the 'shareverything' economy; new mobile technology enables this.”

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The Shareverything Economy by Augustine Fou PhD

  1. 1. The Shareverything Economy Dr. Augustine Fou http://www.linkedin.com/in/augustinefou January 10, 2013 Augustine Fou- 1 - @acfou
  2. 2. Zipcar Augustine Fou- 2 - @acfou “Wheels when you want them.” Car sharing, when you don’t need a car all the time. http://www.zipcar.com/
  3. 3. Uber (Car Sharing) Augustine Fou- 3 - @acfou Black car service when you want them; using real-time GPS location. https://www.uber.com
  4. 4. Lyft (Car Sharing) Augustine Fou- 4 - @acfou “You tap to request a ride, and the app shows you your driver’s name, his rating by past passengers (out of five stars) and photos of him and his car. He will probably greet you with a friendly fist-bump.” https://lyft.me
  5. 5. Bicycle Sharing Augustine Fou- 5 - @acfou 10,000 bikes 600 stations Sponsored by Citi and MasterCard. http://citibikenyc.com/
  6. 6. FreshNeck Augustine Fou- 6 - @acfou https://freshneck.com/ Ties, cufflinks, pocket squares for monthly subscriptions
  7. 7. Airbnb Augustine Fou- 7 - @acfou Share rooms and apartments for short stays https://www.airbnb.com/
  8. 8. Rent The Runway Augustine Fou- 8 - @acfou Rent evening gowns and other clothing for special occassions. http://www.renttherunway.com
  9. 9. Source: Business Insider, March 2014 Style Lend (clothing sharing) http://stylelend.com/ About a year and a half ago, Duncan came up with the idea of Style Lend while traveling in Paris. She thought it would be cool if she could borrow clothes from a stylish Parisian, as opposed to lugging around a massive bag of her own clothes, Duncan tells Business Insider. Enter Style Lend, a peer-to-peer marketplace for lending and renting designer dresses. It's the Airbnb of clothes, basically: As a lender, you have two options: Do-it-yourself (DIY) or Concierge. With the DIY option, lenders list their dresses, meet with the borrowers, and take care of all the cleaning. In turn, the DIY lenders get 70% of the rental price. With the Concierge option, StyleLend takes care of it all, from picking up the dresses, listing them, delivering them, and dry cleaning them. In turn, lenders keep 50% of the rental price. Augustine Fou- 9 - @acfou
  10. 10. Delivery Sharing Augustine Fou- 10 - @acfou http://www.gobarnacle.com/ Community of users helping to deliver goods
  11. 11. DayUse-Hotels Augustine Fou- 11 - @acfou Hotel rooms by the hour http://www.dayuse-hotels.com
  12. 12. So What? “There are some things you just don‟t need to own, or have round-the-clock access to. These categories lend themselves to the „shareverything‟ economy; new mobile technology enables this.” - Dr. Augustine Fou January 9, 2013 12
  13. 13. Dr. Augustine Fou – Chief Digital Strategist January 9, 2013 13acfou@mktsci.com “I analyze trends and advise clients on leveraging them to build sustainable competitive advantage.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 ClickZ Articles: http://www.clickz.com/author/1151/augustine-fou Slideshares: http://www.slideshare.net/augustinefou LinkedIn: http://www.linkedin.com/in/augustinefou
  14. 14. Related Slideshares Crowdsourcing, Crowdfunding, Fads? By: Augustine Fou, March 26, 2012 Do Different: Experiential Marketing By: Augustine Fou, October 22, 2012. More Specialized, Not More Single-Purposed By: Augustine Fou, December 6, 2012. Augustine Fou- 14 -

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