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Kickbacks UNdisclosed Fees Self-Refunds Arbbing


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it's bad enough to have to deal with ad fraud, but undisclosed fees, self-rebates, kickbacks, and arbbing are also white collar crimes that eat up advertising budgets

Published in: Internet
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Kickbacks UNdisclosed Fees Self-Refunds Arbbing

  1. 1. July 2018 / Page 1marketing.scienceconsulting group, inc. Kickbacks, Refunds, “Arbbing” Cash rebates to media agencies, ad tech maximizing own profits ow/id/pr-media-transparency Source: WFA, April 2017 Source: ANA, May 2017