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Benchmark - ARPU         AMZN EBAY GOOG         YHOO    BIDU   FB           183      15   18      18      31    91   P/E r...
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Facebook Google Yahoo ARPU Benchmarks by Augustine Fou Digital Strategist

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average revenue per user comparison between top digital advertising companies

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Facebook Google Yahoo ARPU Benchmarks by Augustine Fou Digital Strategist

  1. 1. Benchmark - ARPU AMZN EBAY GOOG YHOO BIDU FB 183 15 18 18 31 91 P/E ratio Facebook revenue per user - $4 – is lowest compared GOOG - $24 /user with other tech YHOO - $8 /user companies like Amazon, eBay, FB - $4 /user Google But FB’s P/E is 91, which is among the highestDecember 10, 2012 1

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