SlideShare a Scribd company logo
1 of 13
Download to read offline
« Design schools: the new incubators 
for a new entrepreneurship » 
 
Christian Guellerin 
c.guellerin@lecolededesign.com 
Honorary President of Cumulus 
President of France Design Education 
Executive Director of L’École de design 
Nantes Atlantique
C.Guellerin – Jan Matejko Academy of Fine Arts in Krakow – October 2014
Design schools/schools of creation 
From creation to management
New to the field of design education 
was the requirement that an institution 
was not to judge itself based  
only 
on the quality of its graduation projects, 
but rather on the quality of job opportunities 
found by students 
during his/her whole career
The pressure coming from the society which 
waits for design schools for solving some 
complex problems the business and 
the engineering schools can’t solve anymore
The focus is no longer solely on training 
« creative individuals » 
but « creative professionals » 
 
Design has become a discipline of project 
management at the same time when the 
capacity of innovation is becoming a priority 
criterion for business and society.
Student designers must have learned the 
business at the same time they learned sharing, 
collaboration, team spirit and the need to work 
together 
They must have learned to  
share their ideas
From Creation to Innovation
Design schools take a new identity: a center 
of innovation exhibiting an objective and 
reproducible nature. 
They become 
« centers of experimentation of the future »
Innovation to a new entrepreneurship
A new quality criterion will be implemented 
for the most efficient creation venues. 
The percentage of students who start 
their own business based  
on products they 
devised during their studies will be decisive. 
Implementation of « incubation centers » is 
expected.
A new era for entrepreneurship 
More reasonnable 
More sustainable 
To build a better future
Thank you very much 
c.guellerin@lecolededesign.com

More Related Content

What's hot

Transform your project into a collective adventure
Transform your project into a collective adventureTransform your project into a collective adventure
Transform your project into a collective adventureCeline Durnez, PMP PgMP
 
SVTL 2011 - 7 - Blair Kapellusch
SVTL 2011 - 7 - Blair KapelluschSVTL 2011 - 7 - Blair Kapellusch
SVTL 2011 - 7 - Blair Kapelluschthe nciia
 
Coursera socialentrepeneur 2015
Coursera socialentrepeneur 2015Coursera socialentrepeneur 2015
Coursera socialentrepeneur 2015Jolande Leinenbach
 
Startizen.me Startizen builds the infrastructure to encourage and educate tal...
Startizen.me Startizen builds the infrastructure to encourage and educate tal...Startizen.me Startizen builds the infrastructure to encourage and educate tal...
Startizen.me Startizen builds the infrastructure to encourage and educate tal...Денис Семыкин
 
Technopreneurship for everyone
Technopreneurship for everyoneTechnopreneurship for everyone
Technopreneurship for everyoneJolien Coenraets
 
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOC
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOCCoursera Statement of Accomplishment_CBS Social Entrepeneurship MOOC
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOCKezang Kezang
 
Cycle 3 Pitch
Cycle 3 Pitch Cycle 3 Pitch
Cycle 3 Pitch Maida Ali
 
ÖzÜ Girişimcilik Yüksek Lisans Programı
ÖzÜ Girişimcilik Yüksek Lisans ProgramıÖzÜ Girişimcilik Yüksek Lisans Programı
ÖzÜ Girişimcilik Yüksek Lisans ProgramıOzuyeginuni
 
Description of the project opportunities with mba students
Description of the project opportunities with mba studentsDescription of the project opportunities with mba students
Description of the project opportunities with mba studentsJeanne Liedtka
 
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...Oslo Business Region
 

What's hot (18)

V&A 2010
V&A 2010V&A 2010
V&A 2010
 
Transform your project into a collective adventure
Transform your project into a collective adventureTransform your project into a collective adventure
Transform your project into a collective adventure
 
innovatrium-intro-3 JWD 2
innovatrium-intro-3 JWD 2innovatrium-intro-3 JWD 2
innovatrium-intro-3 JWD 2
 
SVTL 2011 - 7 - Blair Kapellusch
SVTL 2011 - 7 - Blair KapelluschSVTL 2011 - 7 - Blair Kapellusch
SVTL 2011 - 7 - Blair Kapellusch
 
Coursera socialentrepeneur 2015
Coursera socialentrepeneur 2015Coursera socialentrepeneur 2015
Coursera socialentrepeneur 2015
 
Crowdfunding - Zoomaal
Crowdfunding - ZoomaalCrowdfunding - Zoomaal
Crowdfunding - Zoomaal
 
Startizen.me Startizen builds the infrastructure to encourage and educate tal...
Startizen.me Startizen builds the infrastructure to encourage and educate tal...Startizen.me Startizen builds the infrastructure to encourage and educate tal...
Startizen.me Startizen builds the infrastructure to encourage and educate tal...
 
Ledelse av innovasjon 2012
Ledelse av innovasjon 2012Ledelse av innovasjon 2012
Ledelse av innovasjon 2012
 
Technopreneurship for everyone
Technopreneurship for everyoneTechnopreneurship for everyone
Technopreneurship for everyone
 
Startizen.me
Startizen.meStartizen.me
Startizen.me
 
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOC
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOCCoursera Statement of Accomplishment_CBS Social Entrepeneurship MOOC
Coursera Statement of Accomplishment_CBS Social Entrepeneurship MOOC
 
Cycle 3 Pitch
Cycle 3 Pitch Cycle 3 Pitch
Cycle 3 Pitch
 
ÖzÜ Girişimcilik Yüksek Lisans Programı
ÖzÜ Girişimcilik Yüksek Lisans ProgramıÖzÜ Girişimcilik Yüksek Lisans Programı
ÖzÜ Girişimcilik Yüksek Lisans Programı
 
Description of the project opportunities with mba students
Description of the project opportunities with mba studentsDescription of the project opportunities with mba students
Description of the project opportunities with mba students
 
Solveo brief overview
Solveo brief overview Solveo brief overview
Solveo brief overview
 
Recommendation
RecommendationRecommendation
Recommendation
 
BB842_1_statement
BB842_1_statementBB842_1_statement
BB842_1_statement
 
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...
Anita Krohn Traaseth keynote Startup Day: Think BIG, Think Global, September ...
 

Viewers also liked

20 Innovation Ideas From Lab Works
20 Innovation Ideas From Lab Works 20 Innovation Ideas From Lab Works
20 Innovation Ideas From Lab Works Paul Taylor
 
IDEO D-SCHOOL FROM B-school to d-school
IDEO D-SCHOOLFROM B-school to d-schoolIDEO D-SCHOOLFROM B-school to d-school
IDEO D-SCHOOL FROM B-school to d-schoolrapido316
 
Educational Administration
Educational AdministrationEducational Administration
Educational AdministrationImran Zakir
 
Functions and principles of school administration
Functions and principles of school administrationFunctions and principles of school administration
Functions and principles of school administrationDennis Mark Dela Cruz
 
Introducing design thinking
Introducing design thinkingIntroducing design thinking
Introducing design thinkingZaana Jaclyn
 
The role of Design Thinking
The role of Design ThinkingThe role of Design Thinking
The role of Design ThinkingPieter Baert
 

Viewers also liked (6)

20 Innovation Ideas From Lab Works
20 Innovation Ideas From Lab Works 20 Innovation Ideas From Lab Works
20 Innovation Ideas From Lab Works
 
IDEO D-SCHOOL FROM B-school to d-school
IDEO D-SCHOOLFROM B-school to d-schoolIDEO D-SCHOOLFROM B-school to d-school
IDEO D-SCHOOL FROM B-school to d-school
 
Educational Administration
Educational AdministrationEducational Administration
Educational Administration
 
Functions and principles of school administration
Functions and principles of school administrationFunctions and principles of school administration
Functions and principles of school administration
 
Introducing design thinking
Introducing design thinkingIntroducing design thinking
Introducing design thinking
 
The role of Design Thinking
The role of Design ThinkingThe role of Design Thinking
The role of Design Thinking
 

Similar to Design schools: the new incubators for a new entrepreneurship

Gough GLAD Conference 2019
Gough GLAD Conference 2019Gough GLAD Conference 2019
Gough GLAD Conference 2019Kerry Gough
 
The Open Innovator At The Hague University
The Open Innovator At The Hague UniversityThe Open Innovator At The Hague University
The Open Innovator At The Hague UniversityRianne Valkenburg
 
Creativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCreativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCentres-EU
 
Creativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCreativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCentres-EU
 
Innovating User Value: The Interrelations of Business Model Innovation, Desig...
Innovating User Value: The Interrelations of Business Model Innovation, Desig...Innovating User Value: The Interrelations of Business Model Innovation, Desig...
Innovating User Value: The Interrelations of Business Model Innovation, Desig...Jan Schmiedgen
 
Innomantra - The Power of Ideas - Design Thinking
Innomantra - The Power of Ideas - Design ThinkingInnomantra - The Power of Ideas - Design Thinking
Innomantra - The Power of Ideas - Design ThinkingInnomantra
 
Ventura cpd p point 2011
Ventura cpd p point 2011Ventura cpd p point 2011
Ventura cpd p point 2011Design Museum
 
International Executive Master Program in Intrapreneurship and Open Innovation
International Executive Master Program in Intrapreneurship and Open InnovationInternational Executive Master Program in Intrapreneurship and Open Innovation
International Executive Master Program in Intrapreneurship and Open Innovationmigarzab
 
Designing Tangible Business Models
Designing Tangible Business ModelsDesigning Tangible Business Models
Designing Tangible Business ModelsCamilla van den Boom
 
How can my business benefit from engaging with schools
How can my business benefit from engaging with schoolsHow can my business benefit from engaging with schools
How can my business benefit from engaging with schoolsCentres-EU
 
Most Innovative Design Institutes of the Year, 2023.pdf
Most Innovative Design Institutes of the Year, 2023.pdfMost Innovative Design Institutes of the Year, 2023.pdf
Most Innovative Design Institutes of the Year, 2023.pdftheknowledgereview1
 
Adult Enterprise; New Approach, New Framework
Adult Enterprise; New Approach, New FrameworkAdult Enterprise; New Approach, New Framework
Adult Enterprise; New Approach, New FrameworkAssociation of Colleges
 
Design School Confidential Class Projects
Design School Confidential Class ProjectsDesign School Confidential Class Projects
Design School Confidential Class ProjectsR. Sosa
 
How a Design Thinking Course Can Benefit Working Professionals
How a Design Thinking Course Can Benefit Working ProfessionalsHow a Design Thinking Course Can Benefit Working Professionals
How a Design Thinking Course Can Benefit Working ProfessionalsPankaj Deshpande
 
Belfry Conference March 5th
Belfry Conference March 5thBelfry Conference March 5th
Belfry Conference March 5thRebecca Ferriday
 

Similar to Design schools: the new incubators for a new entrepreneurship (20)

Gough GLAD Conference 2019
Gough GLAD Conference 2019Gough GLAD Conference 2019
Gough GLAD Conference 2019
 
The Open Innovator At The Hague University
The Open Innovator At The Hague UniversityThe Open Innovator At The Hague University
The Open Innovator At The Hague University
 
mamd_2016
mamd_2016mamd_2016
mamd_2016
 
Creativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCreativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learning
 
Creativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learningCreativity and entrepreneurship education e learning
Creativity and entrepreneurship education e learning
 
SAEE presentation
SAEE presentationSAEE presentation
SAEE presentation
 
Innovating User Value: The Interrelations of Business Model Innovation, Desig...
Innovating User Value: The Interrelations of Business Model Innovation, Desig...Innovating User Value: The Interrelations of Business Model Innovation, Desig...
Innovating User Value: The Interrelations of Business Model Innovation, Desig...
 
Innomantra - The Power of Ideas - Design Thinking
Innomantra - The Power of Ideas - Design ThinkingInnomantra - The Power of Ideas - Design Thinking
Innomantra - The Power of Ideas - Design Thinking
 
Design In Action
Design In ActionDesign In Action
Design In Action
 
Booosting 2015mei11 - Birgul Colakoglu - Managen multidisciplinairy collabora...
Booosting 2015mei11 - Birgul Colakoglu - Managen multidisciplinairy collabora...Booosting 2015mei11 - Birgul Colakoglu - Managen multidisciplinairy collabora...
Booosting 2015mei11 - Birgul Colakoglu - Managen multidisciplinairy collabora...
 
Ventura cpd p point 2011
Ventura cpd p point 2011Ventura cpd p point 2011
Ventura cpd p point 2011
 
International Executive Master Program in Intrapreneurship and Open Innovation
International Executive Master Program in Intrapreneurship and Open InnovationInternational Executive Master Program in Intrapreneurship and Open Innovation
International Executive Master Program in Intrapreneurship and Open Innovation
 
Designing Tangible Business Models
Designing Tangible Business ModelsDesigning Tangible Business Models
Designing Tangible Business Models
 
How can my business benefit from engaging with schools
How can my business benefit from engaging with schoolsHow can my business benefit from engaging with schools
How can my business benefit from engaging with schools
 
Most Innovative Design Institutes of the Year, 2023.pdf
Most Innovative Design Institutes of the Year, 2023.pdfMost Innovative Design Institutes of the Year, 2023.pdf
Most Innovative Design Institutes of the Year, 2023.pdf
 
Adult Enterprise; New Approach, New Framework
Adult Enterprise; New Approach, New FrameworkAdult Enterprise; New Approach, New Framework
Adult Enterprise; New Approach, New Framework
 
Design School Confidential Class Projects
Design School Confidential Class ProjectsDesign School Confidential Class Projects
Design School Confidential Class Projects
 
How a Design Thinking Course Can Benefit Working Professionals
How a Design Thinking Course Can Benefit Working ProfessionalsHow a Design Thinking Course Can Benefit Working Professionals
How a Design Thinking Course Can Benefit Working Professionals
 
Seminar2010 2
Seminar2010 2Seminar2010 2
Seminar2010 2
 
Belfry Conference March 5th
Belfry Conference March 5thBelfry Conference March 5th
Belfry Conference March 5th
 

Recently uploaded

Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Ted Drake
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxb2kshani34
 
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLkenzukiri
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfsaidbilgen
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTThink 360 Studio
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before ConstructionResDraft
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...khushisharma298853
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024Alan Dix
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Amil baba
 
Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazineRivanEleraki
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillCre8iveskill
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtTeeFusion
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsBlock Party
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024mikailaoh
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxHasan S
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxSamKuruvilla5
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfHctorFranciscoSnchez1
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Ed Orozco
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comjakyjhon00
 

Recently uploaded (19)

Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptx
 
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPT
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before Construction
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
 
Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazine
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkill
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy Shirt
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teams
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptx
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdf
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.com
 

Design schools: the new incubators for a new entrepreneurship

  • 1. « Design schools: the new incubators for a new entrepreneurship » Christian Guellerin c.guellerin@lecolededesign.com Honorary President of Cumulus President of France Design Education Executive Director of L’École de design Nantes Atlantique
  • 2. C.Guellerin – Jan Matejko Academy of Fine Arts in Krakow – October 2014
  • 3. Design schools/schools of creation From creation to management
  • 4. New to the field of design education was the requirement that an institution was not to judge itself based only on the quality of its graduation projects, but rather on the quality of job opportunities found by students during his/her whole career
  • 5. The pressure coming from the society which waits for design schools for solving some complex problems the business and the engineering schools can’t solve anymore
  • 6. The focus is no longer solely on training « creative individuals » but « creative professionals » Design has become a discipline of project management at the same time when the capacity of innovation is becoming a priority criterion for business and society.
  • 7. Student designers must have learned the business at the same time they learned sharing, collaboration, team spirit and the need to work together They must have learned to share their ideas
  • 8. From Creation to Innovation
  • 9. Design schools take a new identity: a center of innovation exhibiting an objective and reproducible nature. They become « centers of experimentation of the future »
  • 10. Innovation to a new entrepreneurship
  • 11. A new quality criterion will be implemented for the most efficient creation venues. The percentage of students who start their own business based on products they devised during their studies will be decisive. Implementation of « incubation centers » is expected.
  • 12. A new era for entrepreneurship More reasonnable More sustainable To build a better future
  • 13. Thank you very much c.guellerin@lecolededesign.com