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Blogging / Journalist Panel In association with

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Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

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Live Tweeting from the Event Please Use Hashtag #prnmtm

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The Five C’s C ollaboration C ontent C onverged Services C ommunity C onversation

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http://johnbell.typepad.com/weblog/images/2008/08/17/pr_brain2.jpg

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Source: Forrester Research / Business Week 6/11/2007

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Cardiff School of Journalism, The Quality and Independence of British Journalism; February 2008

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Principles to Communicating Your Message Today <ul><li>Make your content Accessible </li></ul><ul><li>Make your content Easy To View </li></ul><ul><li>Make your content Easy To Use </li></ul>

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I talked to Technorati founder David Sifry to update the ‘05 blogging numbers. Back when we wrote the cover story, there were some 9 million blogs, with about 40 thousand new ones popping up each day. Now, says Sifry, Technorati indexes 112 million blogs, with 120 thousand new ones appearing each day. And that’s not including spam blogs. They were barely on the horizon in spring of ‘05, and now they account for—get this—well over 99% of all the pings and updates pouring into Technorati’s servers.

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11% of the 112 million blogs have posted in the last 60 days....or an estimated 13 million active blogs in the last 60 days according to Sifry.

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Social Networks

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Social Networks

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Synovate 9/1/08 http:// linksr.us/eUVWMO

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Digital Asset Optimization

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Digital Asset Optimization

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Show and Tell On Any and all Smart Phones.

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Mobile Social Networks

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Mobile Social Networks

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SALES PRODUCT The Long Tail

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The Long Tail of Public Relations Press Release Conversation Release Goes Out Immediate Online Pickup Mainstream Media Pickup Blogs / Twitter / Online Pubs Weekly Trade Pubs Monthly Trades Search Share Blog Quarterly Pubs / Journals

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Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

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In association with Michael Pranikoff – PR Newswire Robin Hamman – headshift Robert Andrews – paidcontent.co.uk

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In association with