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#AtomicChat: How To Ignite Content


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We connected with @RachelStrella to get her thoughts on igniting content. Featuring comments from @mhannaford, @Wakefly, @quirkyjuice, @rachelloumiller and @irahaberman.

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#AtomicChat: How To Ignite Content

  1. 1. EVERY MONDAY at 9PM EST/8pm CST/6pm pst #ATOMICCHAT #ATOMICCHAT February 2, 2015 How To Ignite Content Can you explain the term “Content Shock” Where can we spend our budget when it comes to igniting content? How do you become a hub? What are some new ways to share content? @RachelStrella@Atomic_reach special guest:Hosted By: Rachel Strella @RachelStrella Content Shock was introduced last year by @markwschaefer - essentially, the web is oversaturated with content. #atomicchat As more content floods the web, we are unable to consume it, making it increasingly difficult to break through the noise. #atomicchat #ContentShock is last years’ problem. 2015 is the year to ‘ignite’ content - finding creative ways to ensure it’s seen. #atomicchat Rachel Strella @RachelStrella Funds depend on the type of business, the product or service offered and the intended audience. #atomicchat Matt Hannaford @mhannaford It’s not about money, its about networking. Know what your followers want and curate, create, and share accordingly. #atomicchat Rachel Strella @RachelStrella Rather than join the 1000’s of groups out there, start your own. Find out what people want and need - and provide it. #atomicchat Rachel Strella @RachelStrella Establish authentic connections with influencers and develop relationships with reporters and writers. #atomicchat Jules @quirkyjuice Collaboration! And distribution of valuable information (tailored) across relevant channels. #AtomicChat Ira Haberman @irahaberman If the intent is to build community, curation is as powerful as creation. In many ways it may be even better. #atomicchat Jules @quirkyjuice Shall I say it? I shall. Augmented reality/Virtual Reality product placement and involvement in games. #atomicchat Wakefly @Wakefly We’re fans of organic growth and using paid promotions to test new ideas or markets. Budget and goals vary #AtomicChat Rachel Miller @rachelloumiller Providing consistent actionable solutions to ur target audiences problems. Show them how to be better versions of themselves #AtomicChat 456 186.4k 2.8MTweets REach Chat stats provided by FREE trial code for our community: 30daygo IMPRESSIONS #AtomicChat Numbers