10 Tools To Manage Social Media

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Short presentation on 10 tools to help you monitor your social media initiatives.

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10 Tools To Manage Social Media

  1. 1. Georgia Tech Business Network Social Media: Less Talk, More Action
  2. 2. Why Social Media? • Interact with your customer base • People trust each other more than your organization • Enable people to spread your message for you • Improve search engine results • Get feedback
  3. 3. How Social Media? • Understand what you want out of Social Media • Understand your message • Understand your audience – Who are they? – What are they doing with social media?
  4. 4. Important Social Media Principals • Respond to and/or engage critics • Measure Everything • Be Human • Be Transparent • Make Sure Your Content is Portable
  5. 5. 10 Tools to Manage Social Media 1. Technorati Search 2. TweetDeck 3. Ping.fm 4. SocialOomph 5. ViralHeat 6. Google Alerts 7. Addictomatic 8. Radian 6 9. MapMyBrand 10.Google!
  6. 6. Technorati Search http://technorati.com/search?advanced – All things blog related
  7. 7. TweetDeck http://www.tweetdeck.com/ -- Manage Twitter, Facebook, etc…
  8. 8. Ping.FM http://ping.fm/ -- another management tool, can be text message based
  9. 9. SocialOOmph http://www.socialoomph.com/ -- Schedule messages, reuse content
  10. 10. ViralHeat http://viralheat.com – Social media monitoring tool
  11. 11. Google Alerts http://www.google.com/alerts -- Monitoring to your inbox
  12. 12. Addictomatic http://addictomatic.com – Dashboards of your topics
  13. 13. Radian 6 http://www.radian6.com/ -- top of the line monitoring
  14. 14. MapMyBrand http://www.mapmybrand.com – twitter visualized geographically
  15. 15. Google! http://www.google.com – If you can’t find it here, it doesn’t exist
  16. 16. The Conversation Prism
  17. 17. Blog Platforms
  18. 18. Micro Blogging
  19. 19. Community & Social Media Networks
  20. 20. Professional Profiles (Business and Personal)
  21. 21. Local Recommendation Sites
  22. 22. Chris Spears Questions? chris@arkesystems.com (o) 404.812.3123 Lenox Towers • 3400 Peachtree Road • Suite 103 • Atlanta, Georgia 30326 | (P) 404-812-3123 • (F) 404-812-3436

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