Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Hochschule Luzern - Februar 2011

490 views

Published on

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

Hochschule Luzern - Februar 2011

  1. 1. Atizo at HSLU24th February 2011, LuzernChristian Hirsig, Atizo AGHead of Business & Co-Founder
  2. 2. Open Innovation: Make the external widly Why dodistributed knowledge available spectators outpreform the experts in tipping the results?
  3. 3. Why is theaudience joker the best one?
  4. 4. The crowd iswiser than anindividual ... The Wisdom of Crowds by James Surowiecki
  5. 5. ?Viele sind weiser als einer ... The Wisdom of Crowds by James Surowiecki
  6. 6. ... but not all the time!What are the premises: Clear tasks Divers CommunityOptimized Aggregation
  7. 7. Open Innovation: Make the externalwidely distributed knowledge available
  8. 8. Crowdsourcing: Task traditionally performedby an employee performed by a community.
  9. 9. Time-to-market: 2 month for a prototype
  10. 10. Fit-to-market:User Innovation
  11. 11. New-to-market:Ask your customers whats new, instead oftelling them whats next.
  12. 12. Cost-to-market:Non-monetaryincentives
  13. 13. RISK: Not-invented-here Syndrom
  14. 14. RISK: Intellectual Property
  15. 15. Atizo connects bright brains over the internet to solve the upcoming challenges in our society.
  16. 16. Innovation Modules
  17. 17. Innovation Communities
  18. 18. Who is your Innovator Community?•  Growing Innovator Community •  Today over 10‘000 Innovators •  Until end of 2011 over 15‘000 innovators•  More than 40‘000 ideas since 17.9.2008•  From architect to zoologist•  Community •  Each 1/3 employees, freelancer and out of academic environment •  First language: 75% German, 15% English, 5% French and others •  80% Male and 20% Female users
  19. 19. Who are the Atizo customers? •  More than 100 Atizo Public project •  Runnig Atizo Business in several companies •  Recurring client base with Swisscom, Mammut, Procter&Gamble, Helsana, ...
  20. 20. BMW:concept bike of 2014
  21. 21. MAMMUT:Solution for the substitution of the zipper
  22. 22. Questions and AnswersDo you ...•  innovate yourself?•  Know a company who could launch a project?•  Know a journalist or blogger who would like to write about Atizo?Follow me: twitter.com/christianhirisgConnect with me: xing.com/christianhirsig

×