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Optimize your Sourcing using Facebook & LinkedIn


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Facebook Graph search can be a powerful tool, that can unlock a pool of candidates you may miss in your regular searches. They key to undering this tool effectivly, is knowing how to hack it to do your bidding. In this session Martin show you, step-by-step how to unlock the power of graph search to assist you in filling your current requisitions.

Published in: Recruiting & HR
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Optimize your Sourcing using Facebook & LinkedIn

  1. 1. Optimize your Sourcing using Facebook & LinkedIn Martin Warren Director HCMS/Insidejob Melbourne, Australia @MartinWarren
  2. 2. More information and registration details at
  3. 3. •Access to so many channels and tools - where do you start •There is so much data online how do you cut through all the noise quickly •The haystack is getting bigger as we speak •What works today may not work tomorrow We need to be part : •Data Scientist; and •Artist Challenges when sourcing!
  4. 4. 330M 1.2B+ Globally NZ 2.4M 1.1B 1.3B If Facebook was a country... 330M Globally NZ 1.25M
  5. 5. Search Plan Keyword Search Plan Job Titles Who they Work/ Interact with Conversations What They Do Professional & Social Networks Source Companies Associations Conferences User Groups Memberships Universities Qualifications Locations Technical Skills Industries (or similar) Industry/ Domain Experience Think about what may be misspelt or abbreviated especially Job Titles, ever done a search for Manger or Snr in LinkedIn?
  6. 6. LinkedIn – Every Search Works, Right! •Are We All Finding The Same Candidates? •Go Beyond Basic Search •Use Boolean •People Search 1.By Job Title 2.By Location 3.By Keywords 4.By Company
  7. 7. •Need to set your Language to English America •Uses Natural Language Search (NLS), doesn’t support Boolean •Huge potential, limitation currently low percentage have professional info on profile •Some Example NLS Facebook Graph Searches People who like sourcing People who live nearby and are Engineers People who have lived in Christchurch, New Zealand and are Engineers People who studied at The University of Auckland Fulton Hogan employees who are Engineers Jetstar Australia employees who live in New Zealand People who have lived in Auckland, New Zealand and are Bankers Facebook – Graph Search
  8. 8. Thank you it’s been fun! Martin Warren Director HCMS/Insidejob @MartinWarren