This was my final project for MA Luxury and Fashion Management degree at Savannah College of Art and Design. In this project I used all the skills I learned during my education and combined them into one final project.
About a year ago I became increasingly interested in the Halston company, and thought it tragic that is was failing when it had such a strong history. I decided that for my final project I would look into formulating a plan that called for the Rejuvenation of the failing company. I used market research, analysis, creative skills, and business plan creation skills during the completion of this project.