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Q&Me is online market research provided by Asia Plus Inc.
How Vietnamese Deal with the Cold
Survey information
Survey about how Vietnamese people deal with the cold
Sample size: 494
Respondents criteria: 18 – 39 years old
Area: Vietnam
Conducted time: July 8th – 11th 2016
Executive summary
• 73% take medicines bought at the store / pharmacies
when they catch a cold.
• 91% buy medicines from the local pharmacies.
• 65% have cold medicines, 61% of them have
Antipyretics at home.
• 71% ask pharmacists to choose medicines for them.
• The best known cold medicine in this survey is
“Paracetamol.”
• Porridge, ginger, and orange are known as good food for
the cold recovery.
• Many people still practice traditional treatments when
they have a bad cold.
What do you do when you catch a cold?
“Cold” is one of the
most common
diseases that most of
people have caught at
least once in their
lives.
Do you have any
treatments that you
take when you catch a
cold?
This research will
introduce how
Vietnamese people
deal with the cold.
Typical actions when catch a cold
73%
10%
17%
Take the medicine available / bought at the stores
Take the medicine prescribed by the hospitals
Do not take medicines but try to recover in other ways
Q. Please choose your typical actions when you catch a cold (N=494)
73% of them take medicines bought at the stores / pharmacies.
Only 10% of them get prescription at the hospitals
Where Vietnamese people buy cold medicines
91% buy medicines at
the local pharmacies
Q. Where do you buy medicines?(N=494)
Types of medicine Vietnamese people keep at home
65%
61%
34% 34%
6%
3%
11%
3%
Cold medicine
(alleviate cold,
headache,
fever, sore
throat, cough,
etc)
Antipyretics
(alleviate fever)
Painkiller,
analgesic
Digestive
medicine
Laxative Chinese
medicine
I do not keep
any
Others
65% of them have cold medicines, 61% of them have Antipyretics at
home
Q. What are the medicines that you keep at home? (N=494)
How Vietnamese people buy cold medicines
4%
71%
36%
I do not buy medicines
myself
I tell the symptom to
store staff and listen to
their recommendation
I specify the name of the
medicines
71% of them ask pharmacists to choose medicines for them
36% of them tell pharmacists what medicines they want
Q. How do you buy medicine at the store / pharmacy? (N=494)
Well known cold medicines among Vietnamese people
Rank Number
response
Name Description
1 50 Paracetamol Pain reliever and fever reducer
2 38 Panadol Temporary pain reliever for headaches, period
pain, cold and flu symptoms, etc
3 28 Decolgen Reliever of fever associated with the common
cold, clogged nose, flu, headaches, etc
4 19 Hapacol Fever reducer, also effective for clogged nose,
headaches, etc
5 14 Tiffy Relief of fever, aches and pains due to a
common cold
Q. Please share us the name of the medicines for the cold that comes up on your mind(N=494)
Food that are good for the cold in Vietnam
Q. Please share us the name of the food that is good to cure your cold (N=494)
1st
2nd
3rd
Porridge: Make you feel warm and
good for digestion. Many people cool
with green onions in Vietnam
Ginger: Make you feel
warm. Some people drink
it with tea
Orange: Vitamin C
prevents you from
catching a cold
Traditional ways for the recovery
Exposed to steam of hot water with herbs
You boil a bundle of herbs called “Lá xông,” and
expose yourself to steam covering with the towel
like the picture above. It makes you sweat to flush
out the bacteria from your body.
Q. Please share us the names of traditional items that are good to cure your cold (N=494)
Gua Sha
You rub your body with the
stone (some people use spoons
or coins these days) till it bleeds
intermarry. It makes you feel
better by taking out the bad
blood.
Many Vietnamese people still use the traditional ways to recover from
the cold.
Q&Me – Smartphone market research services
Who we are (1) – What is Q&Me
Q&Me is the online market research services in Vietnam. Due to our
online utilization and direct panels, we offer the researches in days with
1/3 of the traditional research company cost.
Affordable Quick High quality
Takes 24 - 48 hours for
most surveys, proving
real-time analysis
Superb real-time
analysis for flexible and
accurate data collection
1/3 of the competitor
pricing
17%
8% 8% 8% 8% 8%
7% 7%
7%
22%
0%
1%
18%
31%
22%
14%
7%
3% 3%
1%
<9 10-14 15-19 20-24 25-29 30-34 35-3940-44 45-49 50-
Stats Q&Me
Active users by age Urban user ratio (top 6 provinces)
22%
51%
78%
49%
Stats Q&Me
Top 6 provinces Others
Who we are (1) – Q&Me panelist
Due to the utilization of online, our service is best suited for the survey
targeting 10’s – 30’s in urban areas
Contact Us
URL: http://www.qandme.net
Contact: info@qandme.net
Q&Me is operated by Asia Plus Inc.
Asia Plus Inc.
Floor 1 25/7A Nguyen Binh Khiem str., Ben Nghe ward, District 1, HCMC,
Vietnam
Tel. +84 839 100 043
Q&Me is online market research provided by Asia Plus Inc.

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Vietnamese behaviors when catching a cold

  • 1. Q&Me is online market research provided by Asia Plus Inc. How Vietnamese Deal with the Cold
  • 2. Survey information Survey about how Vietnamese people deal with the cold Sample size: 494 Respondents criteria: 18 – 39 years old Area: Vietnam Conducted time: July 8th – 11th 2016
  • 3. Executive summary • 73% take medicines bought at the store / pharmacies when they catch a cold. • 91% buy medicines from the local pharmacies. • 65% have cold medicines, 61% of them have Antipyretics at home. • 71% ask pharmacists to choose medicines for them. • The best known cold medicine in this survey is “Paracetamol.” • Porridge, ginger, and orange are known as good food for the cold recovery. • Many people still practice traditional treatments when they have a bad cold.
  • 4. What do you do when you catch a cold? “Cold” is one of the most common diseases that most of people have caught at least once in their lives. Do you have any treatments that you take when you catch a cold? This research will introduce how Vietnamese people deal with the cold.
  • 5. Typical actions when catch a cold 73% 10% 17% Take the medicine available / bought at the stores Take the medicine prescribed by the hospitals Do not take medicines but try to recover in other ways Q. Please choose your typical actions when you catch a cold (N=494) 73% of them take medicines bought at the stores / pharmacies. Only 10% of them get prescription at the hospitals
  • 6. Where Vietnamese people buy cold medicines 91% buy medicines at the local pharmacies Q. Where do you buy medicines?(N=494)
  • 7. Types of medicine Vietnamese people keep at home 65% 61% 34% 34% 6% 3% 11% 3% Cold medicine (alleviate cold, headache, fever, sore throat, cough, etc) Antipyretics (alleviate fever) Painkiller, analgesic Digestive medicine Laxative Chinese medicine I do not keep any Others 65% of them have cold medicines, 61% of them have Antipyretics at home Q. What are the medicines that you keep at home? (N=494)
  • 8. How Vietnamese people buy cold medicines 4% 71% 36% I do not buy medicines myself I tell the symptom to store staff and listen to their recommendation I specify the name of the medicines 71% of them ask pharmacists to choose medicines for them 36% of them tell pharmacists what medicines they want Q. How do you buy medicine at the store / pharmacy? (N=494)
  • 9. Well known cold medicines among Vietnamese people Rank Number response Name Description 1 50 Paracetamol Pain reliever and fever reducer 2 38 Panadol Temporary pain reliever for headaches, period pain, cold and flu symptoms, etc 3 28 Decolgen Reliever of fever associated with the common cold, clogged nose, flu, headaches, etc 4 19 Hapacol Fever reducer, also effective for clogged nose, headaches, etc 5 14 Tiffy Relief of fever, aches and pains due to a common cold Q. Please share us the name of the medicines for the cold that comes up on your mind(N=494)
  • 10. Food that are good for the cold in Vietnam Q. Please share us the name of the food that is good to cure your cold (N=494) 1st 2nd 3rd Porridge: Make you feel warm and good for digestion. Many people cool with green onions in Vietnam Ginger: Make you feel warm. Some people drink it with tea Orange: Vitamin C prevents you from catching a cold
  • 11. Traditional ways for the recovery Exposed to steam of hot water with herbs You boil a bundle of herbs called “Lá xông,” and expose yourself to steam covering with the towel like the picture above. It makes you sweat to flush out the bacteria from your body. Q. Please share us the names of traditional items that are good to cure your cold (N=494) Gua Sha You rub your body with the stone (some people use spoons or coins these days) till it bleeds intermarry. It makes you feel better by taking out the bad blood. Many Vietnamese people still use the traditional ways to recover from the cold.
  • 12. Q&Me – Smartphone market research services
  • 13. Who we are (1) – What is Q&Me Q&Me is the online market research services in Vietnam. Due to our online utilization and direct panels, we offer the researches in days with 1/3 of the traditional research company cost. Affordable Quick High quality Takes 24 - 48 hours for most surveys, proving real-time analysis Superb real-time analysis for flexible and accurate data collection 1/3 of the competitor pricing
  • 14. 17% 8% 8% 8% 8% 8% 7% 7% 7% 22% 0% 1% 18% 31% 22% 14% 7% 3% 3% 1% <9 10-14 15-19 20-24 25-29 30-34 35-3940-44 45-49 50- Stats Q&Me Active users by age Urban user ratio (top 6 provinces) 22% 51% 78% 49% Stats Q&Me Top 6 provinces Others Who we are (1) – Q&Me panelist Due to the utilization of online, our service is best suited for the survey targeting 10’s – 30’s in urban areas
  • 15. Contact Us URL: http://www.qandme.net Contact: info@qandme.net Q&Me is operated by Asia Plus Inc. Asia Plus Inc. Floor 1 25/7A Nguyen Binh Khiem str., Ben Nghe ward, District 1, HCMC, Vietnam Tel. +84 839 100 043 Q&Me is online market research provided by Asia Plus Inc.