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English study practice in Vietnam

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English is important language for most Vietnamese to improve their career.How do Vietnamese study English? Besides their English study practice, we also researched about popular English learning smartphone app and English language school in Vietnam.

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English study practice in Vietnam

  1. 1. Your sub-title here English study practices in Vietnam Usage of online for the efficient and affordable study
  2. 2. Survey information • Survey about English study practices in Vietnam • Sample size: 403 • Respondent criteria: Male & Female 18 - 44 years old, those who do or have studied English • Area: Vietnam • Conducted time: Nov 24 – 30, 2015
  3. 3. Executive Summary • A half of English learners study English for career or job. • 40% of students study for Official English test. • “Speaking” is the most skill that English learners want to improve. • While many learners use smartphone apps for studying, practical communication in English is considered as the most effective way. • “Native English speakers (43%)” is key point to choose language school, and “Variety of program (41%)” is key point of online language school.
  4. 4. 1. Study length (weekly) 21% 29% 19% 11% 6% 3% 12% 18% 23% 13% 10% 15% 10% 10% Less than an hour 1-2 hours 2-3 hours 3-4 hours 4-5 hours 5-6 hours More than 6 hours Full-time/ Self-employment Student 50% Full-time/ Self-employed workers study English for less than only 2 hours.
  5. 5. 2. Why do you study English? 4% 9% 12% 9% 14% 40% 36% 47% 56% 5% 3% 10% 13% 13% 11% 30% 50% 50% Others Preparation for studying abroad To watch movie without subtitle For travel abroad To read books, newspaper, magazine in English Preparation for official English test (TOEIC, TOEFL, IELTS, etc) To communicate with foreigners other than job Require for job To improve career Full-time/Self-employed worker Student A half of English learners study English for career or job. 40% of students study for Official English test.
  6. 6. 3. Popular English skills 52% 34% 8% 6% Speaking Listening Readig Writing “Speaking” is the most skill that English learners want to improve.
  7. 7. 4. How do you study English? 50% 33% 32% 31% 29% 24% 22% 14% 10% 8% 3% 29% 23% 14% 7% 22% 19% 15% 5% 36% 3% 2% English studying methods The most effective methods While many learners use smartphone apps for studying, practical communication in English is considered as the most effective way.
  8. 8. 5. How do you choose English language school? 8% 8% 14% 28% 27% 38% 22% 33% 41% 5% 11% 15% 23% 23% 24% 43% 38% 35% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% Others They have Vietnamese teachers My friends/ family also go there Class schedule Cost Easy to access They have native English Speakers Good reputation Variety of program Offline language students Online Language School “Native English speakers (43%)” is key point to choose language school, and ”Variety of program (41%)” is key point of online language school.
  9. 9. Name (Seller country) User level Description Vietnamese language Dulingo (USA) Intermediate • A range of exercises; translation of phrases, dictation, and listening • Help you target weakest words • Track daily progress VN language supported Hoc Tieng Anh Giao Tiep (VN) Intermediate- Advanced • Learn phrases by listening from dialogues • Attached with English Dictionary • You can share what you learn with your friendsVN language supported 3000 tu tieng anh thong dung (VN) Beginner • Learn common 3000 words with grammar drills and listening practice • Audio and video channel • You can take English test to confirm your progress VN language supported Learn English, Speak English (USA) Intermediate • Speak with a video Character and get instant feedback • Record and compare your speech with a native English speaker • Topic based dialogs are humorous and short VN language supported 6. Popular Apps for English study in VN
  10. 10. 7. Popular English Language Schools ACET ILA VUS KTDC British Council URL acet.edu ilavietnam.com vus.edu ktdcgroup.com britishcouncil.vn Facebook Likes 116,956 103,276 69,214 27,418 16,723 # of schools 5 30 14 2 2 Cost 16,000,000 (90 hrs) 8,000,000 (48 hrs) 5,200,000 (60 hrs) 1,800,000 (16 hrs) 4,400,000 (16 hrs) Target Kids Kids Kids No No Kids Adults Adults Adults Adults Adults Adults TOEIC/ TOEFL/ IELTS IELTS TOEIC/TOEFL TOEIC/ TOEFL/ IELTS TOEIC/IELTS IELTS Online No Homework No No Yes Teach er Native Yes Yes Yes Yes Yes VN Yes No Yes Yes Yes Lesson Personal Yes Yes No No No Group Yes Yes Yes Yes Yes Comment Open 5 classes of IELTS during the day on Mon- Fri. Class mostly opens only twice during the day (morning and evening). Students are correctly placed to classes according to their English levels. Good reputation for IELTS prep class. Course students can join free “English club” which provides more opportunity to speak in English.
  11. 11. 8. Popular Online English Language Schools Name Tienganh 123 Topica Hello Chao URL http://www.tienganh123.com https://topica.edu.vn/ https://topica.edu.vn/ Monthly access 1.4M 190K 900K Cost 250,000 VND / year N/A 200,000VND/year Target Kids Yes Yes Yes Adults Yes Yes Yes Course Skype talk No Yes No Grammar Yes Yes Yes Prep official test TOEIC/IELTS TOEIC/IELTS TOEIC/IELTS Online lesson by teacher Personal class N/A Yes N/A Group class N/A Yes N/A Comment Member’s card allows you to take all online courses for an year. Online lecture with conversation between students and native English teachers. Exercises for various purposes (business, Trip abroad, job interview, etc) • Skype talk: conversation practice via skype • Grammar: Grammar collection based on doc submission
  12. 12. 9. Vietnam school characteristics • Features of English language schools in Vietnam • Wide ranges of students from kids to the elderlies are seen in schools • There are two types of English schools - high end and affordable ones. Those are different in terms of pricing, quality of the teachers etc • The course are relatively short. Usually the terms are 2-3 month. Points of view High end (ila, VUS) Affordable (Dong Minh) Teachers • All are native English speakers regardless of class level (ila). • Vietnamese teachers also must be certificated and trained well. • Foreigner teachers are not from English country (Russia, Iran) • Vietnamese teachers speak English slowly in beginner class. Students • Students take IELTS/TOEFL prep course for studying abroad. • Rich students. (brand bags, tattoo, and nice motorbike) • High motivation for improving their career • Full-time workers < kids, students • Students take TOEIC prep course in order to get better score in English test for graduation their school. Class contents • Many upper-level English courses open. • Not high English level (School staff actually recommend me to change another school because I spoke English fluently.) • Upper-level course opens limitedly. • More beginner-level English course open.
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