So you want to start a decorating or

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  • Home staging is the act of preparing a private residence prior to going up for sale in the real estate marketplace. The goal of staging is to sell a home quickly, and for the most money possible by making a home appealing to the highest number of potential buyers. Staging focuses on improving a property to make it appeal to the largest number of buyers by transforming it into a welcoming, appealing, and attractive product for sale. Many people believe that staging raises the value of a property by way of reducing the home's flaws, depersonalizing, de-cluttering, cleaning, improving condition items, and landscaping. For vacant homes, staging furniture is used to create a living space the buyer can "see" themselves living in. Properly executed staging leads the eye to attractive features while minimizing flaws.
  • The reality of it is that you will spend only about 20% of your time staging. The rest is:BookkeepingMarketingPlanningPerforming administrative tasksHiringMeeting with Vendors
  • Every other month call
  • So you want to start a decorating or

    1. 1. So you want to be a home stager or interior decorator? <br />The facts you need to know about a career or business in the interior decorating, redesign or home staging industry.<br />1<br />
    2. 2. 2<br />Interior decorating & redesign can involve…<br />
    3. 3. What is home staging?<br />3<br />
    4. 4. 4<br />Consulting…<br />
    5. 5. 5<br />Cleaning & Decluttering…<br />
    6. 6. 6<br />Redesigning & showcasing…<br />
    7. 7. 7<br />Vacant staging…<br />
    8. 8. 8<br />Furniture rental…<br />
    9. 9. What is a home staging or decorating business?<br />9<br />
    10. 10. 10<br />Multiple Revenue Streams<br />
    11. 11. Office equipment<br />DBA<br />Trademarks<br />Sales Tax Permit<br />Insurance<br />Business Plan<br />Marketing Plan<br />Training<br />Marketing<br />Logo<br />Website<br />Business cards<br />Flyers/Postcards<br />Presentations<br />E-zine<br />Contact Management System<br />11<br />Start Up<br />
    12. 12. Marketing 8%-10% of your projected revenues.<br />Operating Expenses<br />Internet, phone, website, rent, administrative services, professional services, association dues, education & learning.<br />Income Tax<br />12<br />General Operating Expenses<br />
    13. 13. What type of training do I need and where do I get it?<br />What associations should I join?<br />13<br />Training<br />
    14. 14. Get clear about your personal definition of success, happiness, life balance & fulfillment.<br />Create a one-page business plan.<br />Get clear about your mission, your vision and your personal and professional goals.<br />Create a one-page marketing plan.<br />Keep it simple.<br />How do I get started?<br />14<br />
    15. 15. The International Association of Design Industry Entrepreneurs.<br />The Interiority Complex Network.<br />One on One Consulting/Coaching.<br />15<br />Opportunities We Offer…<br />
    16. 16. 16<br />See additional resources on our website…<br />

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