Duck Dynasty Template - Oct 2012

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  • MISSING PHASE 2 of ADOPTION HUB
  • MISSING PHASE 2 of ADOPTION HUB
  • Duck Dynasty Template - Oct 2012

    1. 1. Proprietary & Confidential.© 2012 R/GA All rights reserved.
    2. 2. Slide TitleLorem ipsum dolor sit amet, consectetur adipiscing elit.Suspendisse sed nisi sapien, eu viverra lorem.Nulla faucibus iaculis lacus, in accumsan tellus volutpat sodales.Integer non orci sit amet mauris aliquam elementum nec sed magna.Donec rutrum tortor non enim bibendum a dapibus sem mattis. Proprietary & Confidential. © 2012 R/GA All rights reserved. 2
    3. 3. Slide Title Die-Hards Appreciators Unexpecteds Proprietary & Confidential. © 2012 R/GA All rights reserved. 3
    4. 4. Proprietary & Confidential.© 2012 R/GA All rights reserved. 4
    5. 5. Timeline Milestones 9/19/2012 9/26/2012 10/03/2012 10/07/2012 TBD 10/10/2012 10/17/2012 10/17/2012 Activate Kickoff Phase 2 Season 2 Announce Sustain @DuckDynastyAE #JointheDynasty DD content Premiere Winner Duck Call Buzz Feed submission Mission Control Mission Control Content Google Twitter hub TBD Hangout Duck Call Proprietary & Confidential. © 2012 R/GA All rights reserved. 5
    6. 6. Schedule ACTIVATE LAUNCH ENGAGE1 2 3 Date: 9/19/12 Date: 9/26/12 – 10/3/12 Date: 10/7/12 Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit. Suspendisse sed nisi sapien, Suspendisse sed nisi sapien, Suspendisse sed nisi sapien, eu viverra lorem. eu viverra lorem. eu viverra lorem. Nulla faucibus iaculis lacus, Nulla faucibus iaculis lacus, Nulla faucibus iaculis lacus, in accumsan tellus volutpat in accumsan tellus volutpat in accumsan tellus volutpat sodales. sodales. sodales. Integer non orci sit amet Integer non orci sit amet Integer non orci sit amet mauris aliquam elementum mauris aliquam elementum mauris aliquam elementum nec sed magna. nec sed magna. nec sed magna. Donec rutrum tortor non Donec rutrum tortor non Donec rutrum tortor non enim bibendum a dapibus enim bibendum a dapibus enim bibendum a dapibus sem mattis. sem mattis. sem mattis. Proprietary & Confidential. © 2012 R/GA All rights reserved. 6
    7. 7. Schedule INTERACT REWARD SUSTAIN4 5 6 Date 10/10/12 Date 10/17/12 Date TBD Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit. Suspendisse sed nisi sapien, Suspendisse sed nisi sapien, Suspendisse sed nisi sapien, eu viverra lorem. eu viverra lorem. eu viverra lorem. Nulla faucibus iaculis lacus, Nulla faucibus iaculis lacus, Nulla faucibus iaculis lacus, in accumsan tellus volutpat in accumsan tellus volutpat in accumsan tellus volutpat sodales. sodales. sodales. Integer non orci sit amet Integer non orci sit amet Integer non orci sit amet mauris aliquam elementum mauris aliquam elementum mauris aliquam elementum nec sed magna. nec sed magna. nec sed magna. Donec rutrum tortor non Donec rutrum tortor non Donec rutrum tortor non enim bibendum a dapibus enim bibendum a dapibus enim bibendum a dapibus sem mattis. sem mattis. sem mattis. Proprietary & Confidential. © 2012 R/GA All rights reserved. 7
    8. 8. Proprietary & Confidential.© 2012 R/GA All rights reserved. 8
    9. 9. Operation FlowLorem ipsum dolor sit Lorem ipsum dolor sit Lorem ipsum dolor sitamet, consectetur amet, consectetur amet, consecteturadipiscing elit. adipiscing elit. adipiscing elit.Suspendisse sed nisi Suspendisse sed nisi Suspendisse sed nisisapien, eu viverra lorem. sapien, eu viverra lorem. sapien, eu viverra lorem.*Suspendisse sed nisi sapien, eu viverra Suspendisse sed nisi sapien, eu viverra Suspendisse sed nisi sapien, eu viverralorem. lorem. lorem. Proprietary & Confidential. © 2012 R/GA All rights reserved. 9
    10. 10. Proprietary & Confidential.© 2012 R/GA All rights reserved. 10
    11. 11. Duck Call Schedule 10/7/2012 10/10/2012 10/17/2012 10/24/2012 Kick off Duck Premiere Night 2nd Episode 3rd Episode Call 3 Tweets 3 Tweets 3 Tweets 5 Tweets @AETV @BossHogWife @AETV @DuckDynastyAW @DuckDynastyAE @DuckDynastyAE @DuckDynastyAW @WillieBossHog @JaseDuckman @WillieBosshog @Duck_Commander @JaseDuckman @BossHogWife @Duck_Commander Proprietary & Confidential. © 2012 R/GA All rights reserved. 11
    12. 12. Proprietary & Confidential.© 2012 R/GA All rights reserved. 12
    13. 13. Proprietary & Confidential.© 2012 R/GA All rights reserved. 13
    14. 14. Proprietary & Confidential.© 2012 R/GA All rights reserved. 14

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