What is Social Media ?
• Social Media refers to the means of
interaction among people in which they
create , share or exchange ideas in virtual
communication & networks
• It is the best way to convey the information
and easily understood by the any age
group of people
Is Social Media important ?
• Acc to social media
report . These are the
• Major 49 %
agree that social
media is important
Measuring Social Media
• Measuring social
media in terms of
return of investment
• Majorly 36 % people
answered that return
investement in initial
Top 5 questions marketers want
• 1 Tactics - What social tactics are most
• 2 Engage - What are the best way to
engaging auidence with social media ?
• 3 Measurement - How do i measure the
return on social media ?
• 4 Tools - What are the best social
management tools ?
• 5 Strategies - How do i create a strategy ?
• Marketers place very high value on social
• Tactics and engagements are top
marketers wants to master
• YouTube holds the top spot for future
• Marketers wants to learn more about
• Podcasting set to explode in 2013
• Facebook and Linkedin are two most
important social networks for marketers
• Most Marketers are not sure their
Facebook marketing is effective
• Increased exposure is the top benefit of
social media marketing