Taming the river - making the internet work for you!

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Presentation to the Western Cape chapter of the Independent Schools Marketing Association - 25 May 2012

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Taming the river - making the internet work for you!

  1. 1. http://www.facebook.com/headthoughts http://twitter.com/artpreston http://www.diigo.com/user/artprestonArthur PrestonElkanah House SeniorPrimary www.headthoughts.co.za
  2. 2. TAMING THE RIVERTIPS AND TRICKS TO MANAGE THEINTERNET AND MAKE IT WORK FOR YOU!
  3. 3. RAPIDS: Lack of time  Busy schedules Work demands  Lack of knowledge/skill
  4. 4. HOW TO SURVIVE THE RAPIDS:
  5. 5. HOW TO SURVIVE THE RAPIDS:- Let the internet work for you!- Learn how to make the information find you.- Learn how to sort information so that it is accessible anywhere, anytime!
  6. 6. CONSUMPTION CREATION CURATION
  7. 7. CURATION? SOCIALBOOKMARKING RSS ORGANISING THE WEB FOR YOURSELF AND OTHERS
  8. 8. RSS
  9. 9. Saves timeFilter information Keep up to date Share with others easily Be informed Track trends
  10. 10. RSS READERS / AGGREGATORS
  11. 11. USE YOUR EMAIL PROGRAM
  12. 12. TIME FOR A REAL EXAMPLE
  13. 13. SOCIAL BOOKMARKING
  14. 14. FOR SCHOOL MARKETERS
  15. 15. TIME FOR A REAL EXAMPLE
  16. 16. CONTENT CURATION “the act offinding, grouping, organizingor sharing the best and mostrelevant content on a specific issue.”
  17. 17. CURATION TOOLS
  18. 18. TIME FOR A REAL EXAMPLE
  19. 19. A LITTLE EXTRA!
  20. 20. LET’S MAKE SOME MAGIC…
  21. 21. The action plan is simple :Use the tools at your disposal to harness the powerof the internet to work for you and provide you with what you need to be an informed, smart school marketer.

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