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글쓰기 Vs 책쓰기

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글쓰기 Vs 책쓰기

  1. 1. Framing: 글쓰기 to 책쓰기 글쓰기 VS 책쓰기 출판사 Framing의 전환 • 출판사 無 • 독자 별도 비용 無 • 글묶음 = 책 저자 독자 책 = 상품 1 상품이기 때문에 고려해야할 부분이 생긴다 2 나보고 상업적인 글을 쓰라고? vs 왜 책을 내는가? 3 그럼 쓰지 말라는 소린가? 어떻게 하란 말인가? http://lsk.pe.kr 風林火山: 독서경영 컨설턴트

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