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PepsiCo Case Study

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PepsiCo Case Study

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PepsiCo Case Study

  1. 1. *NPD = New Product Development
  2. 2. Zero Calorie Water with more captivating colors and flavors can attract new customers Coconut Water is the next big trend in enhanced water for its natural sweetness, electrolyte content, and novelty to the states. SoBe Lifewater Website, March 2014

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