Building Your Own Website? - Selecting Website Vendor

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Learn what to look for when before you hire your website tool/vendor to build your website.

A HK Freelancer and SME's Meetup group workshop by Art Lee.
(http://www.meetup.com/hong-kong-freelancers-smes/)

Pluggedin Hong Kong (www.pluggedin.hk) - An online news community for Hong Kong and Global businesses.
http://facebook.com/Pluggedin-Hong-Kong

Published in: Technology, Business
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Building Your Own Website? - Selecting Website Vendor

  1. 1. + Building Your Own Website? Selecting Website Vendor Learn what to look for when before you hire your website tool/vendor to build your website.
  2. 2. + Doing It Yourself What 90+% of SMEs and Freelancers attempt to do at one point or another.
  3. 3. + Why Do It Yourself n  Want to Save Money n  Want to learn how to do it myself so I don’t have to depend on someone else n  Similar to Accounting, DIY or pay to take care of finance books Build the right team. Focus on what you do best. Spend your time to source new business, not doing work you are not accustomed to doing.
  4. 4. + Freelancer & SME Challenges •  •  •  No Budget, but Lots of Time. Budget but Don’t Know What to Build Can’t find good help, Been Burned
  5. 5. + Ask Yourself, What is the purpose? n  Blogging/News/Insights n  Brochure of What You Do n  Service or Product n  Events, Membership Site
  6. 6. 24 Hours Sleep Eating Leisure Work + How Much Time Do You Have? Be realistic with your time. How often do you have to devote to updating your website, blog, social media, etc.
  7. 7. + Don’t Always Listen to Friends/ Colleagues n  Make it sound so simple n  Everyone has different set of standards n  Many don’t understand the technology and how to use n  The free stuff is always limited and with a catch to pay A Website is first point of contact. People will leave within <30 seconds. Message must be clear and work the way people expect .
  8. 8. + Areas of Expertise Needed
  9. 9. + Sharing Information
  10. 10. + Integration
  11. 11. + Lead Generation
  12. 12. + Some Options WordPress Wix.com n  Great for blogging, simple websites n  Easy to build websites with templates n  Developers worldwide n  n  Lots of templates and plug-ins Need to pay money for “No Ads” version n  Great for starting up but still need expert for ongoing improvements Easy to port website to Facebook, Mobile n  Great for simple websites Caution: Don’t rely on friends n  Caution: Hard to find Wix programmers n  n 
  13. 13. + Tublr/Blogger.com n  n  n  Tumblr SUCKS! Servers down a lot = Unreliable Blogger.com – Simple but limited on design and features. All tied to Google products Not the best platforms to build your blog Ning.com/Socialgo.com n  Great to build an online community n  Will take some work to create a site that is User Friendly n  Connect to Social Media Platforms n  Monthly Fee n  Extra money for technical support n  Custom features, more $$$
  14. 14. + Some Tips n  Web Hosting n  Domain Names Does it really matter where you are hosting? HKDNR.hk – Serves “.hk” & “.com.hk” domain names. Many offer one free “.com” Consider “.com” n  Technical Expertise It is wise to find someone who can help you on an on-going basis. Can’t rely on friends 24/7. n  Graphics and Design Find a freelancer to do simple graphics works for website. Your site may look exactly like many others without custom work
  15. 15. + Get Busy Doing ! or! Get Busy Losing! Contact Art Lee at: Facebook.com/artglee @artstribe hkLinkedin.com/in/artglee artlee@internetmarketingcoach.hk InternetMarketingCoach.hk Questions? Property of Internet Marketing Coach Ltd. Hong Kong.

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