Caroline Chisholm College Archibull Prize 2011 Entry Beef

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Caroline Chisholm College Archibull Prize 2011 Entry Beef

  1. 1. Highlighting how AustralianFarmers are SOLVING production, welfare, and environmental PROBLEMS.
  2. 2. We love our steaks, roasts, pies, sausages,stews, meatballs, tacos and hamburgers! Caroline Chisholm College - Archibull 2011 2
  3. 3. How areWhat breeds cattle of cattle raised? makes “Beef”? What are the environmental issues? Are any other How many products cattle feed made from Sydney every cattle? day? Caroline Chisholm College - Archibull 2011 3
  4. 4. We have thought a lot aboutBEEF production issues!The Caroline Chisholm CollegeAgriculture Team raises steers everyyear to learn about:• Breeding and genetics, and Cattleselection• Cattle physiology• Nutrition and feeding regimes• Disease and pest management• Water and shelter requirements• Stock transport and Biosecurity• Abattoir logistics (slaughtering)• Consumer preferences and marketingstrategies• Environmental concerns such asmethane emissions, soil degradation,weeds and biodiversity Caroline Chisholm College - Archibull 2011 4
  5. 5. …and show how Australian Farmers are activelySOLVING production, welfare, and environmental PROBLEMS using great management methods, targeted research and development, and advanced technologies. Caroline Chisholm College - Archibull 2011 5
  6. 6. …discussing our favourite puzzles and games. The iconic Rubiks Cube just lent itself to a Bovine twist, and so became…the Moobiks Cube.Caroline Chisholm College - Archibull 2011 6
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  8. 8. Change the traditional colours to represent the hues of Australia…Make the Moobiks Cube interactive to challenge our audience…Express the issues through symbols and imagery…Maintain the theme - Problem Solving Farmers... Caroline Chisholm College - Archibull 2011 8
  9. 9.  There are 48,866 beef cattle properties in Australia, with a national herd of 28 million head. In total, Australian beef cattle farmers produce 2.1 million tonnes of beef and veal each year.  - Australian Bureau of Statistics, Livestock Products, Australia, June 2010. Between 2010 and 2015 adult cattle processing is forecast to rise by 13%, to 9.5 million head (reaching 2.4 million tonnes by 2015).  - Meat & Livestock Australia, Industry Projections, Mid-year update, June 2010. Caroline Chisholm College - Archibull 2011 9
  10. 10.  Australians spend $6.4 billion on beef. In terms of volume, beef is the second most popular fresh meat consumed through the food service industry (after chicken).  - Meat & Livestock Australia, Fast Facts 2009: Australian Beef Industry. Australia exports 927,000 tonnes of beef and veal in 2009, worth $4.3 billion. The major export markets for beef and veal are Japan (38%), the United States (27%) and Korea (12%). - Australian Department of Agriculture, Fisheries and Forestry, Red Meat Export Statistics 2010 and Meat & Livestock Australia, Fast Facts 2009: Australia’s Beef Industry. Australian live cattle exports in 2009 were worth $665.5 million – predominantly exporting to Indonesia (72%), China (11%) and Israel (3%).  - Australian Bureau of Statistics, Livestock Products, Australia, June 2010. Australia is the second largest beef exporter in the world (behind Brazil).  - Meat & Livestock Australia, Fast Facts 2009: Australia’s Beef Industry. Caroline Chisholm College - Archibull 2011 10
  11. 11. The beef industry is large and diverse, and beef is produced under widely varying climatic and environmental conditions. Beef is produced on properties that vary in size, management regimes and enterprise mixes.Farmers select the breeds of cattle that are best adapted to the conditions in their region to maximize production. Caroline Chisholm College - Archibull 2011 11
  12. 12. Cattle are bred for structural strength, highest muscle yield, best fat distribution, as well as temperament and mothering ability (means healthier calves)Cattle can be cross-bred to mix in desired traits, or line-bred to maintain breed qualityArtificial Insemination and embryo transfer are Biotechnologies that speed up the process of selective breeding Caroline Chisholm College - Archibull 2011 12
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  14. 14. Australian lean beef is an important source of protein, essentialvitamins and minerals, and is more nutrient dense than poultry,pork or fish. It provides more iron, zinc and vitamin B12. The Australian Healthy Eating Guidelines recommend that lean beef be consumed 3-4 times per week as part of a healthy balanced diet. Caroline Chisholm College - Archibull 2011 14
  15. 15. Who needs Master Chef when you’ve got Beef Apps?Beef Essentials Version 1.0.2. Buy the App on iTunes now! Caroline Chisholm College - Archibull 2011 15
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  17. 17. From anti-aging creams and surgicalsutures to chocolate milkshakes andmarshmallows...…we have injected products from cattleinto nearly every corner of our lives… Caroline Chisholm College - Archibull 2011 17
  18. 18. PRODUCTS FROM PANCREASPRODUCTS FROM LIVERS chymotrypsin - contact surgery , diastase (starchheparin - anti-coagulant, prevents gangrene digestion ), glucagon - treat hypoglycemia ; insulin -liver extract - treatment of anemia diabetes mellitus, pancreatin , trypsinintrinsic factor - pernicious anemia PRODUCTS FROMVitamin B12 - prevention of B-complex bovine thrombin - OVARIESdeficiencies clotting agent for estrogen fetal bovine serum blood progesteronebovine collagen - used - tissue cultures PRODUCTS FROM BLOODas injections to fill scars whole serum - plasma protein; albumin - RH factor typing;bovine fibrinolysin - vaccine Fraction I – hemophilia; Fraction V - killsointment for necrotic manufacturing viruses; iron for anemia; thrombin -tissue coagulant; protein extracts PRODUCT FROM STOMACHS pepsin - aid in protein digestion PRODUCTS FROM THYROIDS PRODUCTS FROM BONES rennet - aid in milk digestion bovine thyroid replacement bone marrow - blood disorders bone meal - calcium and phosphorous pill capsules - PRODUCTS FROM LUNGS GELATIN heparin - anti-coagulant, prevents gangrene bovine super oxide antibodies - dismutase cream PRODUCTS FROM ADRENALS (immunoglobins) cortisone - for arthritis, skin allergies, Orgotein- cosmetic beef insulin skin cream to anti-inflammatory medicine prevent tissue epinephrine - aid in raising blood aging. Caroline Chisholm College -pressure, heart disorders, and allergies Archibull 2011 18
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  20. 20. Jellies and marshmallows are made from cattle???? Gelatin is a protein called a hydrocolloid and is obtained by the partial hydrolysis of collagen derived from the skin, white connective tissue and bones of animals. There are no plant sources of gelatin, and there is no chemical relationship between gelatin and other materials referred to as vegetable gelatin, suchas seaweed extracts. It is used to makejellies, lollies, medicines (tablets), andis a thickener in most processed food. Caroline Chisholm College - Archibull 2011 20
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  24. 24. The Australian Federal Government has initiateddevelopment of National Animal Welfare Standardsand Guidelines for Cattle - a set of new Standards(legislated and enforceable = must) and Guidelines(non-legislative =should) supporting cattle welfareat the farm level in Australia, in transit, and all theway through to processing at abattoirs. Caroline Chisholm College - Archibull 2011 24
  25. 25. Animal health, welfare and biosecurity areimportant at all stages of the livestockproduction chain.Each can have potentially adverse impacts onproductivity if managed poorly and becauseproducers have a duty of care to their livestock.If not upheld, these issues have the potential toreflect badly on the whole industry.Meat & Livestock Australia , and the greater redmeat industry have implemented severalmeasures along the supply chain to ensure thesafety, quality and integrity of Australian beef.The National Livestock Inventory Scheme (NLIS)is an electronic tagging system to track cattlefrom “Paddock to Plate”. Caroline Chisholm College - Archibull 2011 25
  26. 26. We are lucky in Australia to be surrounded by a huge protectivemoat – we are “Girt by Sea”! – because it naturally keeps out mostpests and pathogens.With imports and globalisation comes the risk of bringing indangerous bacteria, fungi, moulds, viruses, weeds and insectsthat can damage our agricultural production enterprises. Wespend lots of money and time reinforcing Australia’s Biosecurity. Caroline Chisholm College - Archibull 2011 26
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  28. 28. CALCULATION OF BEEF CONSUMPTION PER DAY IN SYDNEYAustralians eat an average 35.7 kg of beef per person, per yearThe population of Sydney on August 31st 2011 is approximately 4,486,281.(Extrapolated from a population of 4,336,374 on May 15th 2009 and apopulation of 4,480,729 on July 20th 2011.)4336374 x 35.7 kg = 154808551.8 kg of beef eaten in Sydney per year = 424133 kg per day of beef for SydneyCattle weighing 300-400 kg are the preferred weight class for the Sydney marketand only 60% of the cow is the meat yieldTherefore…350 x 0.6 = 210 kg per cow is the dressed weightThen , 424133 kg per day of beef divided by 210 kg per head of cattle = 2020 cows per day Caroline Chisholm College - Archibull 2011 28
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  30. 30. A review of available literature on the Australian beefindustry has highlighted a number of recurring issues inenvironmental management. For grazing stock, thefollowing issues were highlighted:Land management of improved pasture systems, eg.issues such as the quality, quantity and stability of plantspecies within the grazing system;Land degradation from soil and water erosion due toovergrazing and clearing of native vegetation;Need for effective management of woody vegetation toprevent loss of biodiversity and dryland salinity;Nutrient management also due to soil loss; and,Weed and pest control. Caroline Chisholm College - Archibull 2011 30
  31. 31.  There has been considerable growth in organised land management groups such as Landcare in recent years. These groups address the sustainability of agricultural land use by examining issues such as land degradation, water quality, salinity, soil fertility and feral animal control on a local basis. The industry is also supported by a network of organisations in marketing, infrastructure and research and development. Supportive bodies include peak bodies, government agencies, beef marketing organisations and Research & Development institutions. Caroline Chisholm College - Archibull 2011 31
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  35. 35. Alison is actively involved in the family farming business in CrookwellSouthern NSW, running a stud and commercial Angus cattle operation,Myanga.Alison is a great example of the modern, problem-solving farmer- with adegree in Rural Business and experience in cattle management, Alison alsoruns her own business called AJM Livestock Solutions. She provides a varietyof services, consultancy and training to beef producers and uses the latesttechnology to capture and manage cattle data. Alison assists other farmersand stakeholders in the cattle industry to comply with the NationalLivestock Identification System.Alison visited Caroline Chisholm College to share her passion and wisdomabout farming beef cattle in Australia in the 21 st Century, coping withclimate variability, drought, flood and biosecurity issues.I have a real story to share about agriculture, I am passionate aboutagriculture, the beef industry and rural and regional communities, I loveworking with people and I love seeing people strive to achieve the thingsthat they are passionate about. Caroline Chisholm College - Archibull 2011 35
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  44. 44. The Beef cattle industry is supported by a network of structures and organisations. Thesestructures support the industry in areas such as marketing, infrastructure and research anddevelopment. Supportive bodies include peak bodies, government agencies, beef marketingorganisations and R & D institutions. A summary of this structure is presented below.Links to related web sites:Ausmeat websiteAustralian Lot Feeders Association websiteCattle Council of Australia websiteCooperative Research Centre for Cattle and Beef Quality websiteMeat and Livestock Australia websiteCSIRO Livestock Industries websiteBeef Industry Centre (BIC), ArmidaleCattle Council of AustraliaAustralian Lot Feeders AssociationMeat and Livestock Australia LtdRural Industries Research and Development CorporationLand and Water Australia Caroline Chisholm College - Archibull 2011 44

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