What are the three things you
want customers to remember
   about your business?
What are the three things you
want your sales people and staff to
 remember about your business?
Are they same three things?
Your message must be tailored to
 what the audience cares about
  and “what is in it for them.”
MessagingThatDelivers.com will
differentiate your message so that
 that your audience will not only
  care but, react and r...
We can help you avoid the biggest
marketing message mistake that
companies make communicating
   quot;What-We-Doquot; inst...
If these were two radio channels (i.e.
WWD vs. WIIFM), which one do you
 think your customers and employees
          woul...
To find out more about WWD vs.
             WIIFM, and how
MessagingThatDelivers.com can help you
increase revenue, custome...
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Mtd V1 Kn

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Mtd V1 Kn

  1. 1. What are the three things you want customers to remember about your business?
  2. 2. What are the three things you want your sales people and staff to remember about your business?
  3. 3. Are they same three things?
  4. 4. Your message must be tailored to what the audience cares about and “what is in it for them.”
  5. 5. MessagingThatDelivers.com will differentiate your message so that that your audience will not only care but, react and remember
  6. 6. We can help you avoid the biggest marketing message mistake that companies make communicating quot;What-We-Doquot; instead of quot;What's-In-It-For-Me.quot;
  7. 7. If these were two radio channels (i.e. WWD vs. WIIFM), which one do you think your customers and employees would rather hear?
  8. 8. To find out more about WWD vs. WIIFM, and how MessagingThatDelivers.com can help you increase revenue, customer satisfaction and employee moral visit MessagingThatDelivers.com

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