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Presented by Group 2<br />Case Study : Priceline.com<br />Date : 4 July 2010<br />
Question 4 : Follow up on developments at Priceline since August 2009 when this case study was prepared. Has its business ...
iPhone / iPad Application<br />Source: Apple.com<br />
Priceline Hong Kong<br />
Acquire TravelJigsaw<br />Source: tnooz.com<br />
Pricebreaker Deals<br />
Group Hotel Deals<br />
Hotel Guarantee<br />
S&P 500 Index<br />Source: Business Wire<br />
No.1 in BusinessWeek 50 - 2010<br />Source: Bloomberg BusinessWeek<br />
Market Share<br />Source: Barclays Capital<br />
Web Traffic<br />Source: Alexa.com<br />
Stock Price<br />Source: Yahoo! Finance<br />
Revenue<br />Source: Yahoo! Finance & Google Finance<br />
Question 4<br />Priceline.com remains focusing in Traveling business<br />Rank at No.2 in market<br />Significantly grow i...
Interesting Issues<br />
Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
E-Commerce by business segment<br />Source: The National Statistical Office Of Thailand<br />
E-Commerce by sales method<br />Source: The National Statistical Office Of Thailand<br />
Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
Zuji’s Reverse Auction<br />
Kayak<br />
Bing Travel (Farecast)<br />
Trip Advisor<br />
SeatGuru<br />
43 Places<br />
everlater<br />
Trip It<br />
Spot Scout<br />
Mind My House<br />
Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
Freelancer.com<br />
ThaiFreelanceBid.com<br />
BidHere.com<br />
BidHere.com<br />
25Satang.com<br />
Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
Travel 3.0<br />Travel 1.0 - Travel Agency Based<br />Travel 2.0 – Internet replacement<br />Travel 3.0<br />Web & Search ...
Consumer Behavior<br />2/3<br />Plan Travel online<br />Source: TripBase<br />
Consumer Behavior<br />1/3<br />Read review from <br />fellow travelers<br />Source: TripBase<br />
Consumer Behavior<br />1/3<br />Change Plan<br />Based on comments<br />Source: TripBase<br />
Google-ITA<br />July 2,2010 - Google plans to buy travel software ITA for $700 million<br />Source: TripBase<br />
อุปสรรคที่อาจทำให้ไม่ประสบความสำเร็จถ้ามีการดำเนินธุรกิจในประเทศไทย<br />
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Priceline.com and Web 2.0 in Travel

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Priceline.com and Web 2.0 in Travel Case Study

Presented in e-commerce class 4-July-2010

(some slides are in Thai language and some are removed)

Published in: Travel, Technology, Business
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Priceline.com and Web 2.0 in Travel

  1. 1. Presented by Group 2<br />Case Study : Priceline.com<br />Date : 4 July 2010<br />
  2. 2. Question 4 : Follow up on developments at Priceline since August 2009 when this case study was prepared. Has its business model and/or strategy changed at all, and if so, how? Who are its strongest competitors? What will be the impact on the industry of eliminating booking fees? <br />
  3. 3. iPhone / iPad Application<br />Source: Apple.com<br />
  4. 4.
  5. 5. Priceline Hong Kong<br />
  6. 6. Acquire TravelJigsaw<br />Source: tnooz.com<br />
  7. 7. Pricebreaker Deals<br />
  8. 8. Group Hotel Deals<br />
  9. 9. Hotel Guarantee<br />
  10. 10. S&P 500 Index<br />Source: Business Wire<br />
  11. 11. No.1 in BusinessWeek 50 - 2010<br />Source: Bloomberg BusinessWeek<br />
  12. 12. Market Share<br />Source: Barclays Capital<br />
  13. 13. Web Traffic<br />Source: Alexa.com<br />
  14. 14. Stock Price<br />Source: Yahoo! Finance<br />
  15. 15. Revenue<br />Source: Yahoo! Finance & Google Finance<br />
  16. 16. Question 4<br />Priceline.com remains focusing in Traveling business<br />Rank at No.2 in market<br />Significantly grow in revenue and net income<br />Market leader in cost strategy<br />Expand into new products and globally but still in Travel business<br />
  17. 17. Interesting Issues<br />
  18. 18. Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
  19. 19. E-Commerce by business segment<br />Source: The National Statistical Office Of Thailand<br />
  20. 20. E-Commerce by sales method<br />Source: The National Statistical Office Of Thailand<br />
  21. 21. Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
  22. 22. Zuji’s Reverse Auction<br />
  23. 23. Kayak<br />
  24. 24. Bing Travel (Farecast)<br />
  25. 25. Trip Advisor<br />
  26. 26. SeatGuru<br />
  27. 27.
  28. 28. 43 Places<br />
  29. 29. everlater<br />
  30. 30. Trip It<br />
  31. 31. Spot Scout<br />
  32. 32. Mind My House<br />
  33. 33. Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
  34. 34. Freelancer.com<br />
  35. 35. ThaiFreelanceBid.com<br />
  36. 36. BidHere.com<br />
  37. 37. BidHere.com<br />
  38. 38. 25Satang.com<br />
  39. 39. Thailand Statistics<br />Travel Website<br />Online Auction Idea<br />Travel 3.0<br />Interesting Issues<br />
  40. 40. Travel 3.0<br />Travel 1.0 - Travel Agency Based<br />Travel 2.0 – Internet replacement<br />Travel 3.0<br />Web & Search helps travelers to find quickly<br />Logical recommendation<br />Social Network integrated<br />Source: TripBase<br />
  41. 41. Consumer Behavior<br />2/3<br />Plan Travel online<br />Source: TripBase<br />
  42. 42. Consumer Behavior<br />1/3<br />Read review from <br />fellow travelers<br />Source: TripBase<br />
  43. 43. Consumer Behavior<br />1/3<br />Change Plan<br />Based on comments<br />Source: TripBase<br />
  44. 44. Google-ITA<br />July 2,2010 - Google plans to buy travel software ITA for $700 million<br />Source: TripBase<br />
  45. 45. อุปสรรคที่อาจทำให้ไม่ประสบความสำเร็จถ้ามีการดำเนินธุรกิจในประเทศไทย<br />

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