Slides for my presentation at Agile Saturday X in Tallinn, Estonia on Feb 15th 2014.
To gain customer and user understanding, try design tools (rather than working software).
I will present practical examples from the domain of participatory and user-centered design in the context of product and service development. These include various kinds of prototypes, role-play, design games, and simulations.
The advantages of these methods include super-fast iterations, committed stakeholders, and ultimately better systems and cheaper IT acquisitions.