Development notes - 12/01/2008
I Alberto “aesse” Sarullo 1998 – AESSENET.ORG  13.000+ unique/day 2003 – SUONERIE.NET 120.000+ newsletter subscribers Albe...
Mashup? Yeah! GoogleMap  Panoramio  Picasa  Youtube  Vimeo  Flickr  Google translate Yahoo Weather  Google Earth  Many GPS...
Bike route <ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Track </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul...
The User User needs are unpredictable & change over time Make people to communicate... and listen,  listen ,   listen !
Development model <ul><li>Task organized in  loooosely  coupled chain </li></ul><ul><li>Update priority decided time to ti...
Eternal beta? NO! No preprod, No prod No doc: the doc is the code My creative approach is different:  direct online dev & ...
Communication Developer to users: blog for news and update  Users to developer: mail (and forum) Users to users: public fo...
100% of Budget in technology <ul><li>Domains: </li></ul><ul><li>Pisteciclabili.com </li></ul><ul><li>Piste-ciclabili.com <...
Promotion ZERO BUDGET? No problem: i have a good product :) S.E.O + blog  ↓ Radio + print
Results 1000-1900 unique/days (google analytics) 500-600K pageview/month (server stat) 15-20 GB/month (server stat)
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PisteCiclabili.Com Development Notes 12/01/2008 by Alberto Sarullo

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Small notes of my creative development approach. I used to develop the begin and put online the first version of PisteCiclabil.com, a site of italian bike route

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PisteCiclabili.Com Development Notes 12/01/2008 by Alberto Sarullo

  1. 1. Development notes - 12/01/2008
  2. 2. I Alberto “aesse” Sarullo 1998 – AESSENET.ORG 13.000+ unique/day 2003 – SUONERIE.NET 120.000+ newsletter subscribers Alberto “args” Sarullo 2007 – PISTECICLABILI.COM
  3. 3. Mashup? Yeah! GoogleMap Panoramio Picasa Youtube Vimeo Flickr Google translate Yahoo Weather Google Earth Many GPS hw & sw Myspace, Facebook
  4. 4. Bike route <ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Track </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Point of interest </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Description </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Comments </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Videos </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Photos </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>Download Track </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>User </li></ul></ul></ul></ul></ul></ul></ul></ul></ul>
  5. 5. The User User needs are unpredictable & change over time Make people to communicate... and listen, listen , listen !
  6. 6. Development model <ul><li>Task organized in loooosely coupled chain </li></ul><ul><li>Update priority decided time to time by needs of: </li></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>development </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>communication </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>subscribers </li></ul></ul></ul></ul></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><ul><ul><ul><ul><li>visitors </li></ul></ul></ul></ul></ul></ul></ul></ul></ul>
  7. 7. Eternal beta? NO! No preprod, No prod No doc: the doc is the code My creative approach is different: direct online dev & continuous refactoring
  8. 8. Communication Developer to users: blog for news and update Users to developer: mail (and forum) Users to users: public forum
  9. 9. 100% of Budget in technology <ul><li>Domains: </li></ul><ul><li>Pisteciclabili.com </li></ul><ul><li>Piste-ciclabili.com </li></ul><ul><li>Piste-ciclabili.it </li></ul><ul><li>Piste-ciclabili.eu </li></ul><ul><li>.... </li></ul><ul><li>Hosting: </li></ul><ul><li>Italy: Aruba </li></ul><ul><li>USA: Dreamhost </li></ul><ul><li>Alberto's time: </li></ul><ul><li>12hours/week </li></ul>
  10. 10. Promotion ZERO BUDGET? No problem: i have a good product :) S.E.O + blog ↓ Radio + print
  11. 11. Results 1000-1900 unique/days (google analytics) 500-600K pageview/month (server stat) 15-20 GB/month (server stat)

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