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An introduction to QR Codes.

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A brief intro to QR codes. My contribution to barcamp Antwerp.

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An introduction to QR Codes.

  1. 1. QR codes.
  2. 2. My work….
  3. 3. www.contentprint.com www.ardixiv.be www.listnr.fm www.qrcoder.eu www.twitter.com/ardixiv www.linkedin.com/ardixiv
  4. 4. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  5. 5. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  6. 6. CODE 1 dimensional 2 dimensional
  7. 7. Matrix Code
  8. 8. QR = Quick Response.
  9. 9. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  10. 10. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  11. 11. 1967 1st use of barcode by AAR Association of American Railroads.
  12. 12. Mid 1970s UPC (Universal Product Code) Grocery Stores - Retail
  13. 13. 1994 – Denso Wave Initially used for tracking parts in vehicle manufacturing.
  14. 14. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  15. 15. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  16. 16. Logistics – Production Chains. Automated reading of items / packing slips.
  17. 17. Mobile Ticketing. Send attendees a MMS with a QR code.
  18. 18. Marketing - Communication. Serve viewers extra info.
  19. 19. Connecting offline - online. Internet of things?
  20. 20. Aplix (On the MWC 2009 - Barcelona) “Over the paper” content distribution.
  21. 21. TOO GEEKY Photo taken by Pieter Baert on The Next Web Conference 2008
  22. 22. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  23. 23. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  24. 24. Content is not adapted to mobile use. A QR code is scanned by a mobile device.
  25. 25. Displaying irrelevant content. Scanning QR code of object = showing info of that object.
  26. 26. Use of QR codes is not measured. How many scans? Location? When?
  27. 27. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  28. 28. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  29. 29. Barcamp Antwerp Zcape: http://bca.zcapes.com
  30. 30. City of Manor, Texas. Utrecht Monumenten Fonds.
  31. 31. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  32. 32. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  33. 33. Go for Standardization! Keep it Open Source!
  34. 34. 1. What is a QR code? 2 History of barcodes. 3. Actual use. 4. QR codes FAIL! 5. Examples. 6. Alternatives? 7. Questions.
  35. 35. http://twitter.com/ardixiv pieter[.]ardinois[@]gmail[.]com

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